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French Gastronomy and the Magic of Americanism
A tectonic shift has occurred in the gastronomic field in France, upsetting the cultural imagination. In a European country captivated by a high-stakes power struggle between chefs and restaurants in the culinary field, the mass marketing of factory-processed industrial cuisine and fast foods has created shock waves in French society, culture, and the economy. In this insightful book, French Gastronomy and the Magic of Americanism, Rick Fantasia examines how national identity and the dynamics of cultural meaning-making within gastronomy have changed during a crucial period of transformation, from the 1970s through the 1990s. He illuminates the tensions and surprising points of cooperation be...
The French Way
How the French have used American culture to define a unique modern identity There are over 1,000 McDonald's on French soil. Two Disney theme parks have opened near Paris in the last two decades. And American-inspired vocabulary such as "le weekend" has been absorbed into the French language. But as former French president Jacques Chirac put it: "The U.S. finds France unbearably pretentious. And we find the U.S. unbearably hegemonic." Are the French fascinated or threatened by America? They Americanize yet are notorious for expressions of anti-Americanism. From McDonald's and Coca-Cola to free markets and foreign policy, this book looks closely at the conflicts and contradictions of France's...
Debating God's Economy
What would a divinely ordained social order look like? Pre&–Vatican II Catholics, from archbishops and theologians to Catholic union workers and laborers on U.S. farms, argued repeatedly about this in the late nineteenth and early twentieth centuries. Debating God&’s Economy is a history of American Catholic economic debates taking place during the generation preceding Vatican II. At that time, American society was rife with sociopolitical debates over the relative merits and dangers of Marxism, capitalism, and socialism; labor unions, class consciousness, and economic power were the watchwords of the day. This was a time of immense social change, and, especially in the light of the monu...
When Ads Work
The ""accepted wisdom"" in advertising is that ad campaigns are good for building brand recognition and good will, but not for immediate sales impact. ""When Ads Work"" argues the opposite - that well-planned and well-executed advertising campaigns can and should have an immediate impact on sales. Featuring numerous examples from recent ad campaigns, the new edition of this popular book is a model for any successful advertising research program. With a device he calls STAS (Short Term Advertising Strength) - a measure of the immediate effect of advertising on sales - the author demonstrates th ...
More Than Class
More Than Class examines the changing texture of power relations in U.S. workplaces, focusing on sites ranging from security booths to bedrooms to mining shafts, rather than the traditional shop floor. The contributors see class analysis as a powerful tool for thinking about and addressing inequalities at the core of U.S. economic and social organization. They also take a look at ways to use new approaches—e.g. analysis of the intersections of identity and empowerment or disempowerment through constructions of race, ethnicity, and gender—to study subtle and not-so-subtle power relations in workplaces.
Labour Mobilization, Politics and Globalization in Brazil
This book analyses the conflicts that emerged from the Brazilian labour movement’s active participation in a rapidly changing political environment, particularly in the context of the coming to power of a party with strong roots in the labour movement. While the close relations with the Workers' Party (PT) have shaped the labour movement’s political agenda, its trajectory cannot be understood solely with reference to that party’s electoral fortunes. Through a study of the political trajectory of the Brazilian labour movement over the last three decades, the author explores the conditions under which the labour movement has developed militant and moderate strategies.
The White Working Class
Powered by original field research and survey analysis in the United States and United Kingdom, The White Working Class: What Everyone Needs to Know(R) provides a comprehensive and accessible exploration of white working-class politics and the populism that is transforming the transatlantic social and political landscape. In recent years, the world has been reintroduced to the constituency of "white working-class" people. In a wave of revolutionary populism, far right parties have scored victories across the transatlantic political world: Britain voted to leave the European Union, the United States elected President Donald Trump to enact an "America First" agenda, and Radical Right movements...
Data and Democracy at Work
An exploration of how major companies have used advanced information technologies to limit worker power, and how labor law reform could reverse that trend. As our economy has shifted away from industrial production and service industries have become dominant, many of the nation's largest employers are now in fields like retail, food service, logistics, and hospitality. These companies have turned to data-driven surveillance technologies that operate over a vast distance, enabling cheaper oversight of massive numbers of workers. Data and Democracy at Work argues that companies often use new data-driven technologies as a power resource—or even a tool of class domination—and that our labor ...
The Ritual of May Day in Western Europe
Eric Hobsbawm claimed that the international May Day, which dates back to a proclamation in 1889 by the Second International, 'is perhaps the most ambitious of labour rituals'. The first international May Day demonstrations in 1890 were widely celebrated across Europe and became the one day each year when organized labour could present its goals to the public, an eight-hour workday being the first concrete demand, shortly followed by those for improved working conditions, universal suffrage, peace among nations, and international solidarity. The May Day ritual celebration was the self-assertion and self-definition of the new labour class through class organization. Thus, it was trade unions ...
The Globalization of Israel
This book focuses on how globalization is impacting contemporary Israel. It is a concise and originally argued introduction to Israel, but the author, Uri Ram, is careful to frame his analysis in a broader discussion of Israeli history and broader social currents. Focusing in particular on two defining – and conflicting – contemporary trends; one toward advanced liberal democracy with a cosmopolitan edge, and the other toward ethno-religious traditionalism and rejection of the secularism associated with market driven globalization. The cosmopolitan, high-tech driven city of Tel Aviv represents the former trend, and Jerusalem – a city increasingly dominated by orthodox Jews – represents the latter. Using Benjamin Barber's Jihad versus McWorld thesis to good effect, Ram's book will stand as an ideal introduction to contemporary Israel and its place in the world.
