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The Role of the Subsidiary in International Business
Reflecting on the evolving organisation of multinational enterprises (MNEs) and their growing presence in international business, this book focuses on value creation by subsidiaries in transition economies, and uses Poland as an example. Drawing on internalisation and business network theory, the author analyses the role of the subsidiary with the aim of explaining the mechanisms of subsidiary functional specialisation and its operationalisation. The book presents an innovative model illustrating the determinants of the functional responsibilities of subsidiaries, whilst providing an empirical analysis of foreign subsidiaries in Poland. Addressing a vital topic in international business and management studies, this Palgrave Pivot will be useful for researchers, students and practitioners.
Managing the Contemporary Multinational
Managing the Contemporary Multinational explores the role of headquarters in different structures of multinational firms and shows how this role is affected by the complexity of contemporary research. This topical book illustrates that contemporary research has added complexity to the attributes of the multinational, with implications for the role of headquarters. It examines claims that subsidiaries contribute to the overall competitiveness of the corporation, that they are organized in corporate networks spanning country borders, and that they depend upon specific relationships in the external network. It is stressed that headquarters knowledge of the multinational and its business environment is crucial, but also problematic. The eminent contributors question whether headquarters have become more or less important given the complexity of contemporary research, and argue that the answer to this question depends on the theoretical foundation adopted in the multinational. Based on empirical studies, this invaluable book will be a captivating read for students and researchers interested in international business and international management.
Enhancing Global Competitiveness Through Sustainable Environmental Stewardship
It is apparent that environmental issues affect the livelihoods and well being of individuals, communities and businesses the world over. In that vein, this book examines the impact that climate change and other environmental factors have on business. The effect of climate change, while a significant factor, will influence business slowly, but inexorably. Executives should manage environmental risk at three levels: regulatory compliance, potential liability from industrial accidents, and pollutant release mitigation.Companies that are proactive in mitigating their exposure to climate-change risks will not only generate new profitable opportunities, but also gain competitive advantage over th...
Medium Companies of Europe 1991-92
Volumes 1 & 2 Guide to the MEDIUM COMPANIES OF EUROPE 1991/92, Volume 1, arrangement of the book contains useful information on nearly 4500 of the most important medium-sized companies in the European This book has been arranged in order to allow the reader to Community, excluding the UK, over 1500 companies of which find any entry rapidly and accurately. are covered in Volume 2. Volume 3 covers nearly 2000 of the medium-sized companies within Western Europe but outside Company entries are listed alphabetically within each country the European Community. Altogether the three volumes of section; in addition three indexes are provided in Volumes 1 MEDIUM COMPANIES OF EUROPE now provide in and ...
Innovation and Institutional Embeddedness of Multinational Companies
'This wonderful volume brings together contributions mainly from the innovation literature, whose findings are in a sense quite familiar, but which in this collection are juxtaposed in such a way as to highlight their common institutional underpinnings. This is very much due to the efforts of the editor, whose insightful introduction and editorial vision brings out several interesting and emerging themes from this collection of papers. I think this volume breaks new ground in highlighting the embeddedness of MNE subsidiaries in multiple contexts, and it will be of considerable interest to scholars engaged with institutional analysis. However, I also believe that researchers interested in reg...
Brands
Branding has emerged as a cornerstone of marketing practice and corporate strategy, as well as a central cultural practice. In this book, Jonathan Schroeder brings together a curated selection of the most influential and thought-provoking papers on brands and branding from Consumption Markets and Culture, accompanied by new contributions from leading brand scholars Giana Eckhardt, John F. Sherry, Jr., Sidney Levy and Morris Holbrook. Organised into four perspectives – cultural, corporate, consumer, critical - these papers are chosen to highlight the complexities of contemporary branding through leading consumer brands such as Disney, eBay, Guinness, McDonalds, Nike, and Starbucks. They add...
The Internationalisation Maturity of the Firm
In the 21st century, even small firms can reach customers located in different, often remote, parts of the world. In fact, internationalisation has become a common phenomenon that affects the majority of companies worldwide. Recent research emphasises that there are numerous determinants of a company’s competitive advantage in the international business environment, including product quality, price, and market knowledge. Much less attention, however, has been paid to the role of business relationships. The task of determining the impact of business relationships on performance poses a considerable challenge. In the book, business relationships are operationalised by a set of characteristic...
The Making of a Digital World
This book offers a unique perspective on current changes. Describing globalization as a long-term process of intertwined technological, economic, political, and cultural changes, the author identifies distinct phases in the global system development, and concludes that the pattern of change continues even with the rise of new digital technologies.
Emerging Asian Economies and MNCs Strategies
Analysing the role of multinational investors in emerging Asian economies and the implications for regional economic integration, this astute study examines the increasing role being played by Asian countries in the global economy. Encompassing a large number of diverse manufacturing and service sectors, this book highlights the cultural and strategic challenges faced by multinational investors in the region in which they invest. It shows that despite high rates of economic growth in Asian countries presenting multinational traders and investors with unparalleled market opportunities, there have been only tentative moves towards regional economic integration. Areas such as trade facilitation, uniform customs clearance, removal of non-tariff barriers and labour deployment issues are yet to be adequately addressed.
Encyclopedia of New Venture Management
The Encyclopedia of New Venture Management explores the skills needed to succeed in business, along with the potential risks and rewards and environmental settings and characteristics.
