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Improving Scientific Communication for Lifelong Learners
Scientific communication (Sci-Com) is a part of information science and the sociology of science that studies researchers' use of formal and informal information channels as well as their communicative roles. It also covers the utilization of the formal publication system and similar issues. Within the scientific community, much attention has focused on improving communications between scientists, policymakers, and the public. Sci-Com is an important area of research in meeting these needs. The use of communication methods to portray information clearly, concisely, and effectively, whether that be through presentations, writing, or other approaches, is an essential area of interest within th...
Graphic Design as Communication
What is the point of graphic design? Is it advertising or is it art? What purpose does it serve in our society and culture? Malcolm Barnard explores how meaning and identity are at the core of every graphic design project and argues that the role and function of graphic design is, and always has been, communication. Drawing on a range of theoretical approaches including those of Derrida, Saussure, Foucault, and Barthes, and taking examples from advertising, magazines, illustration, website design, comics, greetings cards and packaging, Graphic Design as Communication looks at how graphic design contributes to the formation of social and cultural identities. Malcolm Barnard discusses the ways in which racial/ethnic groups, age groups and gender groups are represented in graphic design, as well as how images and texts communicate with different cultural groups. He also explores how graphic design relates to both European and American modernism, and its relevance to postmodernism and globalisation in the twenty-first century and asks why, when graphic design is such an integral part of our society and culture, it is not acknowledged and understood in the same way that art is.
Communication Arts
None
Intellectual Property and the Safeguarding of Traditional Cultures: Legal Issues and Practical Options for Museums, Libraries and Archives
This publication, prepared under the aegis of the WIPO Creative Heritage Project by two external consultants, Ms. Molly Torsen and Dr. Jane Anderson, offers legal information and compiles practical experiences on the management of intellectual property for cultural institutions whose collections comprise traditional cultural expressions. It seeks to respond directly to the needs of cultural institutions and indigenous and traditional communities dealing with the preservation, safeguarding and protection of cultural heritage.
Once in Golconda
Die 20er und 30er Jahre sind eine unvergeßliche Epoche aus der Geschichte der Wall Street. In diesem faszinierenden Buch erklärt der Autor die Metapher dieser Finanzepoche von Hochkonjunktur und Konkurs: "Golconda, heute eine Ruine, war einmal eine Stadt im Südosten Indiens, wo - der Legende zufolge - jeder reich wurde ....eine ähnliche Legende war mit der Wall Street zwischen den beiden Weltkriegen verknüpft." "Once in Golconda" analysiert Entstehung und Zerstörung des Reichtums von Richard Whitney, dem Vorstandsvorsitzenden der New Yorker Börse, dessen persönliche Geschichte eng mit den Schwankungen am Aktienmarkt verbunden ist. Der Autor untersucht Dramatik, Rücksichtslosigkeit, Gier und Illusion der 20er und 30er Jahre, die die Wall Street nachhaltig verändert haben. Angefangen beim Wertpapierrecht, das die modernen Märkte beherrscht, bis hin zu den schwärmerischen Visionen der Hausse-Anleger - Brooks zeichnet die zeitlosen Themen der Wall Street nach wie kein anderer. (09/99)
Quantifying Aesthetics of Visual Design Applied to Automatic Design
In this thesis, the author makes several contributions to the study of design of graphical materials. The thesis begins with a review of the relationship between design and aesthetics, and the use of mathematical models to capture this relationship. Then, a novel method for linking linguistic concepts to colors using the Latent Dirichlet Allocation Dual Topic Model is proposed. Next, the thesis studies the relationship between aesthetics and spatial layout by formalizing the notion of visual balance. Applying principles of salience and Gaussian mixture models over a body of about 120,000 aesthetically rated professional photographs, the author provides confirmation of Arnhem's theory about spatial layout. The thesis concludes with a description of tools to support automatically generating personalized design.
Embracing Entrepreneurship Across Disciplines
Unique ideas, insights and themes from diverse disciplinesÑfrom engineering, science and medicine to arts, design, and musicÑhave the potential to enrich and deepen our understanding of entrepreneurship. This book brings together contributions from an
History of Chemistry
Alchemy was not successful in explaining the nature of matter and its transformations. However, by performing experiments and recording the results, the alchemists set the stage for modern chemistry. In many ways, the history of civilization is the history of chemistry, the study of matter and its properties.
