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Socio-Economic Perspectives on Consumer Engagement and Buying Behavior
In modern business practices, marketing dimensions are changing with new opportunities appearing in consumer behavioral contexts. By studying consumer activities, businesses can better engage and retain current and new customers. Socio-Economic Perspectives on Consumer Engagement and Buying Behavior is a comprehensive reference source on new innovative dimensions of consumer behavioral studies and reveals different conceptual and theoretical frameworks. Featuring expansive coverage on a number of relevant topics and perspectives, such as green products, automotive technology, and anti-branding, this book is ideally designed for students, researchers, and professionals seeking current research on the dimensions of consumer engagement and buying behavior.
Leadership Talks
Presenting a diverse and inclusive overview of academic leadership, this timely work will be of use and interest to current, future, and aspiring leaders in higher education, along with higher education scholars and students.
Refugees in Higher Education
The second edition contains new sections focused on issues of race and racialisation, treatment of people seeking asylum in both national contexts, and international efforts to respond to issues with refugee access to higher education, including international educational complementary pathways, and national sanctuary movements.
Graduate Employment
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Algorithms of Anxiety
Machine learning algorithms are widely presumed to herald a world in which the crippling burdens of anxiety can be left behind. The digital revolution promises a brave new world where individuals, communities and organizations can at last take control of the future – anticipating, designing and commanding the future, possibly even with mathematical exactitude. Yet, paradoxically, algorithms have unleashed widespread fears and forebodings about the impact of digital technologies. Whether it’s worries about unemployment, distress about social media’s harmful effects on teenagers, or the fear of intrusive digital surveillance, we live in an age of turbo-charged anxiety where the prophecie...
Selling Our Youth
Selling Our Youth explores the way the class origins of recent graduates continue to shape their labour market careers and thus to reproduce class privilege and class disadvantage, illustrating how class and gender come together to influence these young adults’ opportunities and choices.
Recognizing Promise
Recognizing Promise re-establishes the role community colleges can play in reversing centuries of racial and gender disparities in economic wealth, health, education, and life expectancy stemming from current and historical policies and practices that sustain structural racism.
The Affective Researcher
This timely book confronts this challenge of defining a new relationship between researchers and their research. It sets out, simply and accessibly, how you can become a more rounded, authentic researcher.
Living and Studying at Home
Living and Studying at Home: Degrees of Inequality explores the social characteristics, experiences, and outcomes of commuting students in an old Scottish university, highlighting the social class dimension of commuting.
