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The Art of Business Wars
"A ROLLICKING READ ABOUT THE CORPORATE WORLD'S GREATEST RIVALRIES." ADAM GRANT, New York Times bestselling author of Think Again and Originals, and host of the TED podcast WorkLife Based on the chart-topping BUSINESS WARS podcast, here are the stories and lessons from history's greatest business rivalries - retold as you've never heard them before. Some of the companies here have been featured on the podcast, many are entirely new, and ALL of the material presents a fresh perspective, with each chapter thematically inspired by a chapter of Sun Tzu's classic, The Art of War. From the pocket showdown of iPhone vs Blackberry to the epic stand-off of Beats vs Monster, The Art of Business Wars go...
Family Wars
Many of the world's most successful businesses are family owned. With this comes the threat of family bust-ups, sibling rivalry and petty jealousies. Family Wars takes you behind the scenes on a rollercoaster ride through the ups and downs of some of the biggest family-run companies in the world, showing how family in-fighting has threatened to bring about their downfall. Whether it's the Redstone's courtroom battles or the feud over Henry Ford's reluctance to let go of the reigns, the book reveals the origins, the extent and the final resolution of some of the most famous family feuds in recent history. Names you'll recognise include: the Gallo Family; the Guinness story; the Pathak family; and the Gucci family. An astonishing exposé of the way families do business and how arguments can threaten to blow a business apart, Family Wars also offers valuable advice on how such problems can be contained and solved.
Business in Great Waters
Twice within 25 years Britain was threatened with starvation by the menace of the U-Boat. In this study of submarine warfare, the author explains why Winston Churchill wrote "the only thing that ever frightened me during the war was the U-Boat peril". Until it had been overcome, the Anglo-American entry into Europe in 1944 would have been impossible. John Terraine concentrates on the combatants themselves, both German and Allied, but does not overlook the three main factors in the equation—the political, the military and the technological, as well as the intelligence, the weapons and the devices both sides employed in order to outwit each other. He also focuses on the fighting men on either side, seeing the action from "where it was at".
Sneaker Wars
The fascinating story of the enemy brothers behind Adidas and Puma, whose rivalry shaped the modern sports business Adidas and Puma are two of the biggest global brands in sports, paying stars, clubs, and competitions to show off their labels in stadiums and across magazine pages. In Sneaker Wars, journalist Barbara Smit reveals the dramatic, character-driven story of these two power-houses. Started in their mother's laundry room in Germany, Adi and Rudi Dassler's shoe business was an instant success, their spikes worn by Jesse Owens in the Berlin Olympics. But a vicious feud soon pulled them apart: by the end of World War II, the brothers split the company, dividing their family and hometown. Adidas and Puma revolutionized the world of sport, their rivalry introducing behind-the-scenes deals and multimillion-dollar contracts. From Pelé to Joe Namath, Walt Frazier to Boris Becker, Muhammad Ali to David Beckham, they all contribute to the roller-coaster rise, near collapse, and revival of the two brands. A page-turning narrative, Sneaker Wars is a riveting blend of family drama, business, sports, and history.
Cyber Wars
Cyber Wars gives you the dramatic inside stories of some of the world's biggest cyber attacks. These are the game changing hacks that make organizations around the world tremble and leaders stop and consider just how safe they really are. Charles Arthur provides a gripping account of why each hack happened, what techniques were used, what the consequences were and how they could have been prevented. Cyber attacks are some of the most frightening threats currently facing business leaders and this book provides a deep insight into understanding how they work, how hackers think as well as giving invaluable advice on staying vigilant and avoiding the security mistakes and oversights that can lea...
War Is a Racket
War Is a Racket is a famous anti-war book written by retired Major General Smedley Buter. In the book, Butler discusses how businesses profit from conflict.
Trade Wars are Class Wars
"This is a very important book."--Martin Wolf, Financial TimesA provocative look at how today's trade conflicts are caused by governments promoting the interests of elites at the expense of workers Longlisted for the 2020 Financial Times & McKinsey Business Book of the Year Award "Worth reading for [the authors'] insights into the history of trade and finance."--George Melloan, Wall Street Journal Trade disputes are usually understood as conflicts between countries with competing national interests, but as Matthew C. Klein and Michael Pettis show, they are often the unexpected result of domestic political choices to serve the interests of the rich at the expense of workers and ordinary retir...
Chocolate Wars
The extraordinary and dramatic story of the chocolate pioneers—as told by one of the descendants of the Cadbury dynasty—ending with Kraft’s recent takeover of the empire. With a cast of characters straight from a Victorian novel, Chocolate Wars tells the story of the great chocolatier dynasties—the Lindts, Frys, Hersheys, Marses and Nestlés—through the prism of the Cadburys. Chocolate was consumed unrefined and unprocessed as a rather bitter, fatty drink for the wealthy elite until the late 19th century, when the Swiss discovered a way to blend it with milk and unleashed a product that would storm every market in the world. Thereafter, one of the great global business rivalries un...
An Inky Business
"An Inky Business is a history of ink, paper, printing press and type. It is the story of those who made and read newspapers in Britain, continental Europe and America from the English Civil Wars to the Battle of Gettysburg over two hundred years later. It is an account of what news was and how the idea of news became central to public life, as well as how newspapers ranged from purveyors of high seriousness to carriers of scurrilous gossip."--Front jacket flap.
Cork Wars
The surprising story of cork and its critical role in US security and the war effort. Winner of the IPPY Book Award History (World), Silver of the Independent Publisher In 1940, with German U-boats blockading all commerce across the Atlantic Ocean, a fireball at the Crown Cork and Seal factory lit the sky over Baltimore. The newspapers said that you could see its glow as far north as Philadelphia and as far south as Annapolis. Rumors of Nazi sabotage led to an FBI investigation and pulled an entire industry into the machinery of national security as America stood on the brink of war. In Cork Wars, David A. Taylor traces this fascinating story through the lives of three men and their families...
