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Grief 2 Growth
Grief. We avoid talking about it. We avoid thinking about it. However, every one of us who lives long enough will experience it. Since you are reading this, you are likely experiencing grief at this moment. It is also likely you've given little thought as to how you were going to cope with grief when it came to you, and the pain caught you off guard.In Grief 2 Growth, Brian Smith explores what grief is, what you can expect while in grief, and how you can best cope with the universal human experience of grief. Grief is not an emotion. Grief is a container for a myriad of emotions that ebb and flow. Rather than a linear process, grief is more like a dance. Once Brian has explained what grief i...
Creating Market Insight
"Brian Smith and Paul Raspin demonstrate a thorough and pragmatic approach to creating and applying sound market insight. Using numerous practical examples, learning points and provocative takeaways, they build on established strategic marketing principles to give you actionable knowledge you can apply your business to create lasting market advantage." Beverley Dipper, Market Insight Manager, Microsoft UK Ltd "I have no hesitation in saying buy this book. It will find a front and centre position in your bookshelf, with plenty of post-its marking pages that you will return to again and again." Mark Irvine, Strategy Manager, De Beers Diamond Trading Company "A readable and well-founded descrip...
The Right Price
The US prescription drug business is a $500 billion industry whose rising prices carry profound consequences for patients, caregivers, employers and taxpayers across the nation. In the United States, average prices of leading brand-name drugs are two to four times higher than prices charged in other wealthy countries, raising questions as to what Americans are getting for the extra expense. On the other hand, healthy industry returns have arguably fueled life-saving innovation. With the advent of ever more targeted and powerful treatments, including cell- and gene-based therapies with multi-million-dollar price tags, the need for sensible drug pricing policies will only intensify. The Right ...
Pharma
"Exorbitant prices for lifesaving drugs, safety recalls affecting tens of millions of Americans, and soaring rates of addiction and overdose on prescription opioids have caused many to lose faith in pharmaceutical companies. Now, Americans are demanding national reckoning with a monolithic industry. In Pharma, award-winning journalist and New York Times best-selling author Gerald Posner uncovers the real story of the Sacklers, the family that became one of America's wealthiest from the success of OxyContin, their blockbuster narcotic painkiller at the centure of the opioid crisis. The unexpected twists and turns of the Sakler family saga are told against the startling chronicle of a powerful industry that sits at the intersection of public health and profits. Pharma reveals how and why American drug companies have put earnings ahead of patients"--
Fundamentals of Fourier Transform Infrared Spectroscopy
Reflecting the myriad changes and advancements in the technologies involved in FTIR, particularly the development of diamond ATRs, this second edition of Fundamentals of Fourier Transform Infrared Spectroscopy has been extensively rewritten and expanded to include new topics and figures as well as updates of existing chapters. Designed for those ne
The Ambiguity of Play
Sutton-Smith focuses on play theories rooted in seven distinct "rhetorics"--The ancient discourses of fate, power, communal identity, and frivolity and the modern discourses of progress, the imaginary, and the self. In a sweeping analysis that moves from the question of play in child development to the implications of play for the Western work ethic, he explores the values, historical sources, and interests that have dictated the terms and forms of play put forth in each discourse's "objective" theory
Brand Therapy
The pharma and medtech sectors are evolving rapidly, driven by science, technology, economics, politics and globalization. In the new industry landscape, creating strong brand strategies is ever more difficult and ever more vital. Brand Therapy gives pharma and medtech brand teams the tools to understand their market, create strong strategies and translate them into actionable plans. Written in 16 short, easy chapters, it is essential reading for anyone who works in or with brand teams in the life sciences industry.
Circumcised at Seventeen
"Just think of it as a bad haircut." Hubert watched the surgeon hold up a sterile bag of circumcision tools. "A week from now you won't feel a thing." For geeky teenager, Hubert Pubes Rawlings, his new job as a shopping center food court cleaner is one thing, but a picture with the hot cleaning crew exposing him as the only cleaner who's uncut is too much, too fast. When his obscure mother stresses over his nightly dream adventures then catches his father in a single handed affair, she insists Hubert undergo a circumcision. “It’s all about sensitivity, dear. I certainly don’t want you to do like daddy does.” Meanwhile, because of the picture, Hubert's popularity has soared. His best friend, Will, tries to convince him that it’s a good thing. That may be fine for Will to say, but for Hubert, it's simply not the case. With the circumcision complete, Hubert struggles with his popularity among the food court hotties. Will's constant encouragement and the cleaning crew's threatening jealousy adds to his problems—not to mention having to keep his secret of being Circumcised at Seventeen.
Nationalism and Ethnosymbolism
Ethnosymbolism offers a distinct and innovative approach to the study of nations and nationalism. It focuses on the role of ethnic myths, historical memories, symbols and traditions in the creation and maintenance of the collective identity of modern nations. This book explores the different aspects of the ethnosymbolic approach to the study of ethnicity, nationality and nationalism.Nationalism and Ethnosymbolism first introduces the main theoretical considerations that have arisen in nationalism studies in the past two decades. It then presents a collection of case studies covering music and poetry, ethnosymbolism in antiquity, and a wide variety of nations and regions. Areas discussed include Eastern Europe and Russia, the Middle East, the Far East and India, Africa, and the Americas.Overall the book offers a defence of the methodology of ethnosymbolism and a demonstration of its explanatory power.
Me, Myself, and Us
How does your personality shape your life and what, if anything, can you do about it? Are you hardwired for happiness, or born to brood? Do you think you're in charge of your future, or do you surf the waves of unknowable fate? Would you be happier, or just less socially adept, if you were less concerned about what other people thought of you? And what about your "Type A" spouse: is he or she destined to have a heart attack, or just drive you to drink? In the past few decades, new scientific research has transformed old ideas about the nature of human personality. Neuroscientists, biologists, and psychological scientists have reexamined the theories of Freud and Jung as well as the humanisti...
