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Strategic Innovative Marketing
This proceedings volume presents the latest on the theoretical approach of the contemporary issues evolved in strategic marketing and the integration of theory and practice. It highlights strategic research and innovative activities in marketing. The contributed chapters are concerned with using modern qualitative and quantitative techniques based on information technology used to manage and analyze business data, to discover hidden knowledge and to introduce intelligence into marketing processes. This allows for a focus on innovative applications in all aspects of marketing, of computerized technologies related to data analytics, predictive analytics and modeling, business intelligence and ...
Informatics and Technology in Clinical Care and Public Health
Data, informatics, and technology are now among the most important aspects inspiring health professionals and informaticians to improve healthcare for the benefit of patients. This book presents the proceedings of the 19th annual International Conference on Informatics, Management, and Technology in Healthcare (ICIMTH 2021), held as a virtual event due to COVID-19 pandemic restrictions on 16 and 17 October 2021 in Athens, Greece. The ICIMTH conferences are a series of scientific events which bring together scientists working in the field of biomedical and health informatics from around the world. The 2021 conference examined the field of biomedical and health informatics in a very broad fram...
Healthcare Transformation with Informatics and Artificial Intelligence
Artificial intelligence (AI) is once again in the news, with many major figures urging caution as developments in the technology accelerate. AI impacts all aspects of our lives, but perhaps the discipline of Biomedical Informatics is more affected than most, and is an area where the possible pitfalls of the technology might have particularly serious consequences. This book presents the papers delivered at ICIMTH 2023, the 21st International Conference on Informatics, Management, and Technology in Healthcare, held in Athens, Greece, from 1-3 July 2023. The ICIMTH conferences form a series of scientific events which offers a platform for scientists working in the field of biomedical and health...
Public Health and Informatics
For several years now, both eHealth applications and digitalization have been seen as fundamental to the new era of health informatics and public health. The current pandemic situation has also highlighted the importance of medical informatics for the scientific process of evidence-based reasoning and decision making at all levels of healthcare. This book presents the accepted full papers, short papers, and poster papers delivered as part of the 31st Medical Informatics in Europe Conference (MIE 2021), held virtually from 29-31 May 2021. MIE 2021 was originally due to be held in Athens, Greece, but due to the continuing pandemic situation, the conference was held as a virtual event. The 261 papers included here are grouped into 7 chapters: biomedical data, tools and methods; supporting care delivery; health and prevention; precision medicine and public health; human factors and citizen centered digital health; ethics, legal and societal aspects; and posters. Providing a state-of-the-art overview of medical informatics from around the world, the book will be of interest to all those working with eHealth applications and digitalization to improve the delivery of healthcare today.
Handbook of Computational Neurodegeneration
The Handbook of Computational Neurodegeneration provides a comprehensive overview of the field and thus bridges the gap between standard textbooks of research on neurodegeneration and dispersed publications for specialists that have a narrowed focus on computational methods to study this complicated process. The handbook reviews the central issues and methodological approaches related to the field for which the reader pursues a thorough overview. It also conveys more advanced knowledge, thus serving both as an introductory text and as a starting point for an in-depth study of a specific area, as well as a quick reference source for the expert by reflecting the state of the art and future pro...
Digital Professionalism in Health and Care: Developing the Workforce, Building the Future
Digital technology has become integral in the fields of health and care, and a number of recent reports have stressed the importance of equipping health and care staff with the skills and knowledge they need to use such technology effectively. Numerous failures of digital projects in the health and care sectors have demonstrated that simply relocating IT generalists into these specialist fields is not a guaranteed formula for success; the unique complexities of the typically under-resourced legacy infrastructures of health and care create challenges that demand specific education and training. This book presents the proceedings of the European Federation for Medical Informatics (EFMI) 2022 S...
The Importance of Health Informatics in Public Health during a Pandemic
The COVID-19 pandemic has increased the focus on health informatics and healthcare technology for policy makers and healthcare professionals worldwide. This book contains the 110 papers (from 160 submissions) accepted for the 18th annual International Conference on Informatics, Management, and Technology in Healthcare (ICIMTH 2020), held virtually in Athens, Greece, from 3 – 5 July 2020. The conference attracts scientists working in the field of Biomedical and Health Informatics from all continents, and this year it was held as a Virtual Conference, by means of teleconferencing, due to the COVID-19 pandemic and the consequent lockdown in many countries around the world. The call for papers...
Proceedings of the European Computing Conference
The European Computing Conference offers a unique forum for establishing new collaborations within present or upcoming research projects, exchanging useful ideas, presenting recent research results, participating in discussions and establishing new academic collaborations, linking university with the industry. Engineers and Scientists working on various areas of Systems Theory, Applied Mathematics, Simulation, Numerical and Computational Methods and Parallel Computing present the latest findings, advances, and current trends on a wide range of topics. This proceedings volume will be of interest to students, researchers, and practicing engineers.
Achievements, Milestones and Challenges in Biomedical and Health Informatics
The technological advances in Biomedical and Health Informatics (BMHI) in the last 4 decades could barely have been imagined when the field was in its infancy. At the time, computers were large and unwieldy, memory was measured in kilobytes, and the Internet was accessible only to people in the technology professions. How the world has changed. The skills of BMHI are now essential for everyone who participates in healthcare, from practitioners and researchers to administrators and patients. This book presents the 17 accepted papers of the International Symposium on Achievements, Milestones, and Challenges in Biomedical and Health Informatics (BMHI), held in Athens, Greece, on 29 October 2022...
Smart Learning with Educational Robotics
This book will offer ideas on how robots can be used as teachers' assistants to scaffold learning outcomes, where the robot is a learning agent in self-directed learning who can contribute to the development of key competences for today's world through targeted learning - such as engineering thinking, math, physics, computational thinking, etc. starting from pre-school and continuing to a higher education level. Robotization is speeding up at the moment in a variety of dimensions, both through the automation of work, by performing intellectual duties, and by providing support for people in everyday situations. There is increasing political attention, especially in Europe, on educational systems not being able to keep up with such emerging technologies, and efforts to rectify this. This edited volume responds to this attention, and seeks to explore which pedagogical and educational concepts should be included in the learning process so that the use of robots is meaningful from the point of view of knowledge construction, and so that it is safe from the technological and cybersecurity perspective.
