Welcome to our book review site go-pdf.online!
You may have to Search all our reviewed books and magazines, click the sign up button below to create a free account.
Mastering Communications - How CEOs and Executives Can Build a Great Reputation in the Digital Age
What is the winning formula for creating a successful brand and become effective leaders? How can I build a great reputation and stand out in the new digital era? These are only some of the challenges that CEOs and executives are confronted with on a daily basis when it comes to their approach to communications. In his latest book, Mastering Communications, Oliver Aust helps readers navigate the difficult world of communications. Mastering Communications combines theoretical knowledge and practical expertise to guide you step by step, through every skill that every CEO must master to become a top communicator. From designing an effective strategy to managing a reputational crisis, Mastering Communications provides CEOs and senior executives with the necessary tools to communicate with grace and skill in any situation.
Communications Guide for Startups
Turning communication into your start-up's biggest asset Nine out of ten startups fail. One cause of failre is bad communication - both externally and internally. Yet there is little systematic advice on how startups and scale-ups can overcome this challenge and inspire all stakeholders around the company's vision, values, and offering. This book closes this gap - with seventy experts sharing their learnings and experiences. It is a guide for all curious to learn more about how to win customers, investors and new talent through a convincing narrative, covering external, internal, social media and leadership communication.
Unignorable: Build your personal brand and boost your business in 30 days
The invisible don’t build great businesses. The unignorable do. In the digital age, being good at your job is no longer enough. To be truly successful, you must be both talented and visible. Building an authentic personal brand is the key to getting the recognition you deserve and the opportunities you dream of. Everyone has a reputation. So why not build a reputation you love? One that is authentic, plays to your strengths and boosts your business. In Unignorable, Oliver Aust takes you through a 30-day framework to build your personal brand online and offline. You will work on your mindset, motivation, method and message. By the end of the four weeks, you will have a tailor-made personal branding strategy and the skills required to execute it with maximum success. You will have learned how to become truly unignorable. In uncertain times, your reputation is your greatest asset.
Post-Ecologist Politics
Since the late 1980s, ecological thought and the European eco-movement have gone through a phase of fundamental transformation which has been widely acknowledged but not yet theorised in any satisfactory way. This important text questions why radical ecological criticism has had so little impact on contemporary society, despite the urgency of the issues it highlights. The book offers a challenging theoretical critique of ecological thought itself.
Democracy in the Digital Age
First published in 2000. Routledge is an imprint of Taylor & Francis, an informa company.
Communication Ethics and Universal Values
This volume is designed to revolutionize the field of communication by identifying a broad ethical theory which transcends the world of mass media practice to reveal a more humane and responsible code of values. The contributors defend the possibility of universal moral imperatives such as justice, reciprocity and human dignity.
Kommerzielles Lobbying und Public Affairs-Management
Der Autor untersucht das Kräftefeld, das Selbstverständnis und die Handlungspraxis von Agenturen, Beratungsunternehmen, Einzelberatern, Rechtsanwaltskanzleien und „anderen Dienstleistern“, die in der „Berliner Republik“ Lobbying und Public Affairs-Management als käufliche Services anbieten. Dabei werden 45 Untersuchungskategorien quantitativ und qualitativ ausgewertet, um die Unterschiede und Gemeinsamkeiten innerhalb der boomenden Dienstleisterbranche zu analysieren. Es wird ersichtlich, welche Entwicklungen mit dem Strukturwandel in der Interessenvertretung verbunden sind und welche Rolle kommerziell ausgerichtete externe Kontrakt-Dienstleister dabei spielen.
Organization and Decision
Luhmann's classic text on how organizations work; how they should be designed, steered, and controlled; and how they structure society.
