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Digital Business in Africa
This edited volume seeks to examine how enterprises in Africa can utilize digital technologies and innovations in creating value for their customers and clients in order to increase effectiveness and efficiency. Through social media, businesses are increasingly reaching and engaging their customers in several ways and so enterprises in Africa must harness the opportunities in the digital space if they want to remain competitive, earn profit, and meet their customers’ needs. Accordingly, this book looks at how digital technologies are helping shape the financial, educational, and advertising sectors in Africa. As digital technologies raise challenges, the chapters that follow will discuss ethical and social practical frameworks to effective digital business in Africa. This volume promises to fore both theoretical underpinnings, and practical implementations of digital technologies in the African business context.
Digital Service Delivery in Africa
The dynamics of the world’s pervasive digital technologies is transforming organisations and enabling enterprises to create sustainable competitive advantage. This presents huge economic opportunities for Africa. This book responds to the need for African enterprises and organisations—particularly those in the service sector—to fully exploit the inherent potential in digital platforms by putting in place processes to respond effectively to changing consumer demands. Digital service delivery is conceptualised as a key driver of effective management and service delivery across the value chain of businesses. The authors offer insights into the opportunities, drivers, structures, and model...
Green Marketing and Management in Emerging Markets
Adverse environmental impacts such as greenhouse gas emissions and chemical spills have put the topic of green business firmly on the sustainability agenda. Despite the burgeoning literature on green business and green marketing from the globalised north, there is relative parsimony of green business literature in the global south. This book offers a greater understanding of what green marketing is, as well as the various levels of practices and the implementations thereof. It places specific emphasis on the people through which green marketing excellence can be achieved. Contributors argue that, given the complexity of green marketing, people management plays a key role in achieving green m...
Marketing Communications and Brand Development in Emerging Economies Volume I
Advances in technology and changes in consumer buying patterns have forced businesses to alter their traditional marketing approach to incorporate contemporary ideologies that will drive customer satisfaction, meet societal expectations, and boost business performance for competitive advantage. Interest in marketing communication and brand development has increased in recent years due to the proliferation of productions, changing consumer behaviour, increased competition, and technological advancement. Recognising the complexity of these challenges, it has become imperative for firms in emerging economies to understand contemporary issues in marketing to compete effectively and create value ...
African Ideologies and Socio-political Issues
The year 2021 marks the beginning of a promising decade for Africa. In spite of the Covid-19 pandemic, the continent continues to be home to seven of the world's ten fastest-growing economies. Ours is a continent that has continued to give birth to beautiful and inspirational stories, in spite of difficult circumstances. It is on this basis that the Association for the Promotion of African Studies on 25th May, 2021 had her Annual International Conference on the theme: African Ideologies and Innovative Trends and Advances: Honouring the Past and Shaping the Future. The 2021 International Conference did not only highlight the triumphs of past years but focused on strategies for tackling forthc...
Green Marketing in Emerging Markets
Green marketing has risen in prominence over recent years as corporations face calls to lower their carbon footprint, engage in socially responsible practices, and promote sustainable ways of conducting business. In emerging economies, social, economic, and environmental problems resulting from rapid industrialisation requires urgent attention. Promoting environmentally responsible practices through green marketing has been identified as a key solution. This book provides theoretical and practical insights into how businesses in emerging economies can integrate green objectives into their marketing activities to achieve sustainable outcomes and attain green-focused goals. It discusses green ...
Technological Innovation and Productivity in Late-Transition Estonia
There is growing interest in modeling the relationship between innovation and productivity in developing and transition economies due to their attempts to establish knowledge-based economies and to increase business R&D. Our paper investigates whether there is a significant relationship between technological innovation and productivity in the manufacturing sector of Estonia. We use firm-level data for the analysis from two waves of Community Innovation Surveys (CIS3 and CIS4) from 1998-2000 and 2002-2004, which is then combined with financial data about firms from the Estonian Business Register in order to study the effect of innovation at higher leads. We apply a structural model that involves a system of equations on innovation expenditure, innovation outcome and productivity. Our results show that during 1998-2000 only product innovation increased productivity, while in 2002-2004 only process innovation had a positive effect on productivity. This can probably be explained by the different macroeconomic conditions in the two periods.
Die Rabbiner der Emanzipationszeit in den deutschen, böhmischen und großpolnischen Ländern 1781-1871
Das Biographische Handbuch der Rabbiner erschließt das Rabbinat des mitteleuropäischen Raums anhand von rabbinisch-hebräischen wie in verschiedenen europäischen Sprachen verfassten Quellen. Alphabetisch geordnet, enthalten die Artikel zu den einzelnen Rabbinern möglichst vollständige Daten zu Herkunft, Ausbildung, Laufbahn, Familie und religiöser Position sowie eine Bibliographie. Dieses Handbuch mit in der Mehrzahl bisher unerforschten Gelehrtenbiographien ermöglicht erstmals ein Gesamtbild des Berufsstands im deutschsprachigen Judentum der Moderne.
Federal government support for agriculture in Nigeria: Analysis with a public expenditure lens
This paper provides a broad view of public sector support to agriculture in Nigeria, through the lens of the allocation of public expenditures by the federal government in support of the sector. We consider the adequacy and stability of agricultural public spending during the period of 2007 to 2016, drawing on data from the Ministry of Finance, the Office of the Accountant General of the Federation, and other sources.
