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Be Your Own Brand
In this second edition of their classic book on personal brand, David McNally and Karl Speak show that developing a personal brand is not about constructing a contrived image. Rather, it is a process of discovering who you really are and what you aspire to be. The hallmark insight of this new edition is that the best way to establish a strong and memorable brand is to make a positive difference in the lives of others through making lasting impressions that build trusting relationships. McNally and Speak take you through the process of identifying the key components of your brand, conveying that brand to the world, checking how closely your brand aligns with important relationships in your life—particularly the one with your employer—and assessing your progress along the way. This thoroughly revised and updated edition features new material on how to use social media to build a powerful personal brand and case studies of individuals whose personal brands have changed the world.
Quicklet on David McNally and Karl Speak's Be Your Own Brand: Achieve More of What You Want by Being More of Who You Are
ABOUT THE BOOK First released in 2003, this book was originally titled Be Your Own Brand: A Breakthrough Formula for Standing Out From the Crowd. Authors David McNally and Karl Speak realized that with the advent of our current technology, specifically, the rise in social networking, our personal and professional interactions have significantly changed. Because of this the later edition, Be Your Own Brand: Achieve More of What You Want By Being More of Who You Are has an additional chapter devoted to social networking and how this phenomenon fits into the concepts of brand management. The result is a refreshed version that walks the reader through the process of building your personal brand ...
Say It and Solve It
Karl’s knowledge makes his voice in this territory unique and hugely readable.” Dave Lewis, President, Personal Care, Unilever Why are the most important conversations the most difficult to handle? You know you have to have them, but still you put them off. And you want them to go well but you don’t know how to make sure they do. How do you prepare? What words should you use? How do you make your point without getting too nervous, tongue-tied or upset? And how are you going to solve the problem that needs addressing without upsetting someone? Say It and Solve it will coach you in the ten expert skills that peace negotiators, mediators and therapists use to take on even the most challen...
Be Your Own Brand
This thin book elaborates on the interesting premise that you can achieve deeper, truer personal relationships by managing your life as if it was a marketing campaign and you were a brand. The idea is shocking on the face of it, since the general stereotype of marketing, advertising and branding is not a parallel for deep truth and conviction. On the contrary. It is hard to think of yourself as a marketing object, akin to a bottle of beer or a box of laundry detergent, even if you are clearly out in the world selling yourself. But the initial shock creates enough interest to compel the reader to keep reading. This lightweight, somewhat meandering book offers one fresh idea: you can assess and adjust your impact on others by seeing yourself as a quantifiable branded entity. Otherwise, it ultimately offers little that is particularly new or deep, but - and this is a worthy caveat - getAbstract.com finds that it does provide an amusing, intriguing new perspective on some fundamental and enduring truths about behavior and self-awareness. And, if it proves to be just one more mechanism for understanding and presenting yourself, careers have depended on less.
The First Three Years of the Child
In this classic work on early childhood development, Karl König explores the first three years of a child's life by examining the three major achievements that occur during this stage: learning to walk, speak and think. These are three core faculties and their acquisition, König argues, is 'an act of grace' in every child. He goes on to provide a detailed analysis of this extraordinarily complex process. This Karl König Archive edition now includes extensive notes and a new introduction by Dr Jan Goeschel, founding President of the Camphill Academy in North America, which puts this well-known text in the context of modern-day research. The First Three Years of the Child provides fascinating insights into early years' development and will be of great value to educators, medical professionals and carers.
Be Your Own Brand, 2nd Edition
In this second edition of their classic book on personal brand, David McNally and Karl Speak show that developing a personal brand is not about constructing a contrived image. Rather, it is a process of discovering who you really are and what you aspire to be. The hallmark insight of this new edition is that the best way to establish a strong and memorable brand is to make a positive difference in the lives of others through making lasting impressions that build trusting relationships. McNally and Speak take you through the process of identifying the key components of your brand, conveying that brand to the world, checking how closely your brand aligns with important relationships in your life--particularly the one with your employer--and assessing your progress along the way. This thoroughly revised and updated edition features new material on how to use social media to build a powerful personal brand and case studies of individuals whose personal brands have changed the world.
Karl Barth's Emergency Homiletic, 1932-1933
What does a theologian say to young preachers in the early 1930s, at the dawn of the Third Reich? What Karl Barth did say, how he said it, and why he said it at that time and place are the subject of Angela Dienhart Hancock's book. This is the story of how a preaching classroom became a place of resistance in Germany in 1932 33 -- a story that has not been told in its fullness. In that emergency situation, Barth took his students back to the fundamental questions about what preaching is and what it is for, returning again and again to the affirmation of the Godness of God, the only ground of resistance to ideological captivity. No other text has so interpreted Barth's "Exercises in Sermon Preparation" in relation to their theological, political, ecclesiastical, academic, and rhetorical context.
Karl Barth
This short volume brings together a collection of essays which make an important contribution to Barth interpretation.
Betrayal
***THE INSTANT New York Times, Wall Street Journal, USA Today, and IndieBound BESTSELLER*** An NPR Book of the Day Picking up where the New York Times bestselling Front Row at the Trump Show left off, this is the explosive look at the aftermath of the election—and the events that followed Donald Trump’s leaving the White House all the way to January 6—from ABC News' chief Washington correspondent. Nobody is in a better position to tell the story of the shocking final chapter of the Trump show than Jonathan Karl. As the reporter who has known Donald Trump longer than any other White House correspondent, Karl told the story of Trump’s rise in the New York Times bestseller Front Row at ...
