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The second edition of Communication Research Methods in Postmodern Culture continues to explore research from a postmodern perspective. Typical qualitative and quantitative research methods are adjusted to fit the needs of contemporary culture. Each chapter is updated with new information and fresh examples. Included in the second edition is a new chapter on Internet and social media research. The author uses straightforward and easy-to-understand language. Both individual and group projects are among the suggested activities. This book is important for the study of communication in a changing political, social, economic, and technological environment.
Communication Research Methods in Postmodern Culture explores communication research from a postmodern perspective while retaining key qualitative and quantitative research methods. The author uses easy-to-understand language to incorporate new research methods inspired by contemporary culture and includes review questions and suggested activities designed to help readers understand and master communication research. The blend of new and traditional methods creates a book appropriate to the study of communication in an increasingly complex cultural environment.
This book offers a critical look at celebrity and celebrities throughout history, emphasizing the development of celebrity as a concept, its relevance to individuals, and the role of the public and celebrities in popular culture. Tabloid magazines, television shows, and Internet sites inundate us with daily updates about movie stars, musicians, athletes, and even those who have achieved celebrity status simply for being rich and extravagant. Disturbingly, it appears that the harder our celebrities fall, the more fascinating they are to us. As popular culture becomes more influential, it is important to understand both the positive and negative aspects of celebrity. This volume traces the development of the concept of celebrity, discusses some of the problems facing both celebrities and their followers, and points to future trends and developments in our cultural understanding of celebrity. The author's treatment is unflinchingly honest, revealing the importance of the public's role in celebrities' lives and establishing firm criteria for determining who is a celebrity—and who is not.
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This text is the first to put ethical issues in a cultural and historical context, based on the premise that ethical problems arise from myriad of cultural forces. The first section focuses on ethics in postmodern America and how to effectively make decisions in a contemporary society. Next, students learn about ethical philosophers--from Plato to Foucault--and their beliefs. The individual philosophical messages within each biographical sketch can be fully realized when applied to the included media case studies. The final part of the text asks students to apply the these philosophers' teachings to ethical issues in areas such as journalism, public relations, and the music industry.Some case studies are entirely new, others updated, and include Nike' s labor practices, September 11 and the news, the South Park cartoon, the NFL, and the advertising of prescription medicine.
Mass media has become an integral part of the human experience. News travels around the world in a split second affecting people in other countries in untold ways. Although being on top of the news may be good, at least for news junkies, mass media also transmits values or the lack thereof, condenses complex events and thoughts to simplified sound bites and often ignores the essence of an event or story. The selective bibliography gathers the books and magazine literature over the previous ten years while providing access through author, title and subject indexes.
Although most evangelical traditions bar women from ordained ministry, many women have carved out unofficial positions of power in their husbands' spiritual empires or their own ministries. The biggest stars write bestselling books, grab high ratings on Christian television, and even preach. Bowler offers a sympathetic and revealing portrait of megachurch women celebrities, showing how they must balance the demands of celebrity culture and conservative, male-dominated faiths. And black celebrity preachers' wives carry a special burden of respectability. A compelling account of women's search for spiritual authority in the age of celebrity. -- adapted from jacket