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For the Culture
From Marcus Collins, strategist to Apple, Nike and Beyoncé, discover how you can harness the most powerful vehicle for influencing behaviour: true cultural engagement. 'Compelling and vivid' – Robert Cialdini, author of Pre-Suasion We all try to influence others in our daily lives. We are all marketers, whether you are a manager motivating your team, an employee making a big presentation, an activist staging a protest or a company executive selling the next big thing. In For the Culture, Marcus Collins argues that to inspire communities, we first need to think hard about how we appeal to their values and what we will contribute to their culture. With a deep perspective based on a centuryâ...
The Beatles and Sixties Britain
In this rigorous study, Marcus Collins reconceives the Beatles' social, cultural and political impact on sixties Britain.
For the Culture
The architect of some of the most famous ad campaigns of the last decade argues that culture is the most powerful vehicle for influencing behavior, and shows readers how to harness culture to inspire other people to share their vision. We all try to influence others in our daily lives. Whether you are a manager motivating your team, an employee making a big presentation, an activist staging a protest, or an artist promoting your music, you are in the business of getting people to take action. In For the Culture, Marcus Collins argues true cultural engagement is the most powerful vehicle for influencing behavior. If you want to get people to move, you must first understand the underlying cult...
Modern Love
Private life has altered beyond all recognition during the past one hundred years. Britain in 1900 was emerging from a Victorian era in which prudery, patriarchal authority, and pettifogging rules of etiquette were widely perceived to have circumscribed relations between men and women. The twentieth century witnessed a reaction against this system of separate spheres spearheaded by reformers eager that the sexes become each other's equals and intimates. Modern Love traces the trajectory of this new model of personal relationships over the course of the twentieth century, from its emergence out of the crucible of the suffrage campaign through its reshaping by the women's liberation movement. It explores its impact on smut merchants, warring couples, and teenagers, as well as its reception by such diverse figures as Bertrand Russell and Germaine Greer. It draws on sources as varied as suffragette propaganda, banned sex manuals, marriage counseling literature and pin-up magazines. Marcus Collins teaches modern British history at Emory University.
A Life Of Parties
Agatha Dewsbury’s name is no longer one to conjure with but for a time, in the late 1920s and 30s, the name was all over the papers, for she was one of the 'bright young people'. Agatha, with her best friend Stephen Wallingford and some chums, began the vogue for practical jokes, treasure hunts and fancy dress parties that attached the word 'roaring' forever to the 1920s. Stealing policemen's helmets, dancing all night at the Ritz and, on one occasion at least, breaking into a country house and setting fire to the nightdress of a duchess, this was the essence of brightness. Born in the early part of the twentieth century and the social upheaval that followed the end of the first world war,...
Leigh's Story
Successful interior designer Leigh Grant enjoys waking up every day. A driven professional, her job duties and the satisfaction of her clients bring her a high degree of contentment. Things are running smoothly in her life, particularly after she meets James Spencer on a weekend getaway to the Bahamas where they began a wonderful romantic relationship. As Leigh begins to settle into the joys of her new relationship, she encounters a new client who is a cold, yet sophisticated, beautiful and elegantly dressed young woman. Initially uneasy about taking her on, Leigh accepts the job, and her life takes off on an unexpected detour. She must deal with her new client, along with someone from her past, hell-bent on destroying her and those close to her
Escape
Ray Spencer has discovered information that the company he works for is falsifying their financial records. Unfortunately for him-- they know it. He turns to his girlfriend for help, but will she help him escape? Or was she the one who set him up? He's soon framed for a murder, forcing him to go on the run from the law. A hitman is hired to kill him, and the FBI is tracking him down. Will he be able to clear his name before either gets to him? He knows at every turn there could be someone waiting for him. Escape is his only option.
A Man Melting
A startlingly original collection of short stories that was winner of the 2011 Commonwealth Writers' Prize for Best First Book. A son worries he is becoming too perfect a copy of his father. The co-owner of a weight-loss camp for teens finds himself running the black market in chocolate bars. A man starts melting and nothing can stop it, not even poetry. This terrific collection of stories by an exciting new talent moves from the serious and realistic to the humorous and outlandish, each story copying an element from the previous piece in a kind of evolutionary chain. Amid pigeons with a taste for cigarette ash, a rash of moa sightings, and the identity crisis of an imaginary friend, the characters in these eighteen entertaining stories look for ways to reconnect with people and the world around them, even if that means befriending a robber wielding an iguana.
Men Getting Married in England, 1918–60
Starting after the Great War, this book charts the rise of the ritualistic engagement, the modern white wedding and the more widely available honeymoon holiday, to show changes and continuities in English masculinity by considering power relations between men and women. Through a close reading of a range of sources (including first-person testimonies, newspapers and etiquette manuals), power relations between bride and groom, and between different generations, are revealed in the context of social class and the rise of consumerism.
Politics of Security
Focuses on a number of peace movements in Britain and West Germany from the end of Second World War in 1945 to the early 1970s to understand how European societies experienced and reacted to the Cold War.
