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633 Days Inside: Lessons on Life and Leadership
In March of 2020, Greg Lindberg was wrongfully convicted and sentenced to 87 months in Federal Prison. He appealed on the ground that the district court violated his constitutional right to due process and a fair trial by taking away from the jury the most critical issue in the case. In June of 2022, the United States Court of Appeals for the Fourth Circuit unanimously agreed and vacated his convictions on both counts. This book tells Greg's story while in prison: what he learned and how he turned the adversity of prison into an even greater advantage. This book will help you turn your own failures, challenges, and adversities into even greater success.
Marketing Success Formula
The Powerful 4-step Marketing formula by Rajesh Srinivasan is the ultimate tool to grow your business without wasting huge time and money on unproductive advertising, cold calling or any other wasteful marketing tactics. Apply these techniques and watch your revenues grow at lightning speed. In this guide, you will learn: Three ways to choose your ideal target market. 6 different ways to craft a killer value proposition and differentiate your product/service from the competition. Three effective ways to generate more revenues which will put more money in your bank account. How to use the 80/20 principle to eliminate the advertising waste, increase the Sales and Profits effortlessly. How to use social proof to build credibility and increase the response rates of your ads dramatically. And many other practical ideas to improve the efficiency of your marketing efforts. Visit rajeshsrinivasan.com and register to get more marketing ideas.
Growth Nuggets
A BOOSTER DOSE FOR YOUR BUSINESS ACUMEN If Rajesh Srinivasan is a sought-after Marketing strategy consultant and a keynote speaker, it is because his clients value his thoughts and counsel, thanks to his professional experience and knowledge. This knowledge, gained over three decades, makes a difference to their business and helps them grow. It is the same knowledge that makes his talks and social media posts insightful and engaging. And now, Rajesh brings you the richness of his experience and his keen insights in the form of this book. In Growth Nuggets – Bites of Marketing Wisdom for the Smart Entrepreneur, you will find the distilled essence of his professional learnings, especially those relevant to entrepreneurs, start-up founders and senior corporate leaders. Spanning Sales, Marketing, Branding, Communication, Consumer Focus, Disruption and Strategy & Mindset, these nuggets of perspective will enrich you, thereby enriching your business. Designed to induce introspection, this book will make you look at your business in a new light. It will be a valuable addition to your library.
Come from the Shadows
An award-winning journalist overturns western stereotypes as he takes readers as he takes readers .outside the wire. of the war in Afghanistan and introduces the people whose defiant courage offers hope for the future. Far from the Taliban's grim desert strongholds, the country we visit with Terry Glavin is a surprisingly welcoming place, hidden away in alleys and narrow streets that bustle with blacksmiths, gem hawkers and spice merchants. This is the unseen Afghanistan, reawakening from decades of savagery and bloodletting. Glavin shows us how events have unfolded in Afghanistan since September 11, 2001. Travelling with fluent interpreters and Afghan human rights activists, Glavin meets pe...
Adjusting to a World in Motion
International migration has reached new heights since the 1960s. Altogether, some 215 million people live in countries other than their countries of birth, and according to surveys, another 700 million say they would leave their homes and move to another country if they could. Nations-both sending and receiving-have responded to this growing international migrant flow with new laws and domestic programs. In receiving countries, they include laws and programs to control entry, encourage high-skilled immigration, develop refugee policy, and speed assimilation. In sending countries, governments are implementing and experimenting with new policies that link migrant diasporas back to their home c...
Married to the Brand
"Married to the Brand tells the story of what makes profitable brand relationships work - through the eyes of the consumer, not the marketer. Packed with stories and compelling discoveries from a worldwide consumer database, this book explores why people bond with some brands and not others."--BOOK JACKET.
Four Practical Revolutions in Management
Shiba and Walden have significantly revised their classic, A New American TQM. With new methodologies and case studies, this work is one of the most comprehensive studies of management theory and business success. The authors identify a comprehensive approach to management that goes beyond operations improvement to help executives and manage
China: A History
A deep and rigorous, yet eminently accessible introduction to the political, social, and cultural development of imperial Chinese civilisation, this volume develops a number of important themes -- such as the ethnic diversity of the early empires -- that other editions omit entirely or discuss only minimally. Includes a general introduction, chronology, bibliography, illustrations, maps, and an index.
Power of 2
Based on Gallup's groundbreaking research, "Power of 2" details the eight elements that prepare partners to succeed in their most important endeavors.
