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Export Development and Promotion: The Role of Public Organizations
Companies succeed in international markets because of their competitive competence which, in large measure, is based on the level of knowledge and skill they bring to their international marketing activities. Public organizations in the export development and promotion field play a facilitating role in this process. Their mandate is to enhance the know-how of exporters and thereby assist foreign market entry, development and expansion. The interaction between these public organizations and the companies they exist to serve is the subject of this book. The book is wide-ranging and up-to-date. The work ofresearchers from 11 countries (in both the developed and developing world) is represented ...
Labor Divided
By examining the Italian labor movement in the late 1970s and early 1980s, this book seeks to determine how trade unions set policy positions and strategic agenda in a rapidly changing economic and political environment.
Brain Drain and Brain Gain
Part II examines the consequences of brain drain for the sending countries.
The Evolution of Industrial Districts
Italian industrial districts (IDs) recently attracted international attention because their performance during the last few decades contradicted the alleged weakness of industrial structures based on SMEs in "traditional" sectors. The book analyses some developments taking place in Italian IDs and local systems of production that can represent a new stage of evolution for the backbone of the Italian economy. Based on the extensive use of original databases three main trajectories of change in IDs are presented. The first trajectory is the increasing role of "groups" of manufacturing SMEs arising from mergers and acquisitions as well as spin-off growth processes at the "family firms" level. The second one is the consolidation of innovation capabilities in IDs. And the third one is the internationalisation process of Italian IDs through both trade and foreign direct investment. The essays suggest that Italian IDs are again evolving by coherent adaptations which will have, however, uncertain outcomes.
Exploring Services Science
This book constitutes the proceedings of the 8th International Conference on Exploring Services Science, IESS 2017, held in Rome, Italy, in May 2017. The 33 papers presented in this volume were carefully reviewed and selected from 48 submissions. IESS 2017 covered major research and development areas related to Service Science foundations, service engineering and management, service innovation, service orientation of processes, applications in service sectors and ICT support for services. The presented papers were organized in topical sections named: theoretical contributions: literature analysis and conceptual models; service systems analysis and design; service organizations case studies and practices; and sustainability: service ecosystems, environment control and transportation.
Euromarketing
Euromarketing: Effective Strategies for International Trade and Export increases understanding of the strategic aspects of international marketing in Europe and highlights the past, present, and future of European marketing. Although a substantial body of literature is available on the marketing behavior and practices of business in the international context, strategic planning aspects of international marketing have not been studied adequately. Euromarketing: Effective Strategies for International Trade and Export focuses on marketing studies of specific regions to provide international managers with insights into their international marketing performance. This book presents the results of ...
The Faltering Transition
In 1999, Italy experienced another year of political uncertainty. The centre-left coalition government was weakened by infighting throughout the year and paid a high electoral price for its failure to present a common front to the electorate. In June, Silvio Berlusconi's Liberty Pole coalition won substantial victories in local elections including a symbolic triumph in Bologna, a stronghold of the Italian left. In December, bickering inside his parliamentary majority forced Massimo D'Alema, the prime minister, to reshuffle his cabinet. This was the first government crisis to be handled by Carlo Azeglio Ciampi, who became the tenth President of the Republic in May 1999. In the autumn, Giulio Andreotti, a seven-times prime minister, was acquitted of having colluded with the Sicilian Mafia, and with having ordered the murder.
Europa
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