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At eighteen months, Ashley Ruben still didnt talk. She wouldnt respond when her name was called; she didnt appear to hear either. She fixated on tiny pieces of dirt and ate only crunchy foods. She was enveloped in a thick fogimpenetrable by everyone except Barney the Dinosaur. She worked puzzles like a kindergartener and was computer-savvy before she was two years old. Her mothers late-night searches on the Internet hinted at a reason for her lack of engagement with the outside world. And then a developmental specialist confirmed it: autism, a diagnosis that shook the foundation of a family and shattered a mothers world. Ashley could hear, but she couldnt listen. In order to address that, a ...
This book is the official Journal of the Indiana Conference Proceedings of the Fourth Annual Session held in Indianapolis, Ind., June 7-9, 2012.
The 2.5% (small group – big influence) introduces a ground-breaking model for cool’s cyclical reinvention, which explains how idiosyncratic ideas become the norm. A fresh interpretation of Everett Rogers’ widely applied 'innovations diffusion', the novelty is its focus on the Innovator (the first type on the innovations diffusion curve, preceding the Early Adopter). Innovators only constitute 2.5% of the population but this globally scattered minority of rule breakers is influential. They are the creators of new trends and new consumption patterns that will shape the mainstream. Based on insider knowledge of cutting-edge cultures, academic rigour and marketing agility, this robust mode...
This is the official journal of proceedings of the 2009 session of the Indiana Conference meeting in Ball State University in Muncie, Indiana.
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Shaarey Zedek is a Jewish congregation in Southfield, a suburb of Detroit.
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