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Textiles in Sport
The technical developments in the sports clothing industry has resulted in the use of functional textiles for highly-specialised performances in different sports. Developments include thermal and functional properties and coated and laminated clothes. With bio- and smart materials providing such a strong focus in the textile industry generally, companies are going for 'value-added' textiles, such as in-built sensors which monitor performance. In-built wear comfort is a growing market trend and includes clothing which improves the skin's performance. Written by a distinguished editor and a team of authors from the cutting edge of textile research, Textiles in sport discusses high-performance, high-function and intelligent textiles for sportswear. - Invaluable for a broad range of readers - Discusses high-performance, high-function and intelligent textiles for sportswear
Digital Transformation in the Sports Apparel Industry. The Case of Nike, Inc.
Master's Thesis from the year 2020 in the subject Business economics - Business Management, Corporate Governance, grade: 95%, , language: English, abstract: The global revenue of the sports apparel industry is larger than it has ever been before. Digital transformation has been a driver for the industry, leading to digital innovations within the industry. This has led to the fall of market leaders while creating opportunities for new market entrants by capturing market share through leveraging new technologies. The company Nike has been the market leader in the sports apparel industry for several decades and is known to be a forerunner in innovation. The purpose of this research is to examin...
Looking Behind the Logo
'Looking behind the Logo' is a role-playing activity which contrasts the Olympian ethos of fair play with the unfair conditions endured by sportswear workers in many countries.
Materials and Technology for Sportswear and Performance Apparel
Materials and Technology for Sportswear and Performance Apparel takes a close look at the design and development of functional apparel designed for high-performance sportswear. Implementing materials, performance, technology, and design and marketing, the book examines this rapidly emerging textile market and outlines future directions and growing trends. The book begins by explaining how a comfort-driven focus has led the industry to embrace knitted fabric as a popular choice of constructional material. Using examples of leading brands, it outlines the basic terminology, structural details, and essential properties appropriate for performance apparel, especially for sportswear. This book de...
The strategies of the sportswear industry
Seminar paper from the year 2017 in the subject Business economics - Business Management, Corporate Governance, grade: 2,0, University of applied sciences, Munich, language: English, abstract: This text provides an overview of the strategies Adidas, Nike and Under Armour implement to compete in the sports apparel industry. Adidas and Nike, but also Under Armour, to some extent, are leveraging from a high bargaining power over their suppliers due to a strong and global supply chain. With the increase in E-Commerce stores and sporty fashion trends, the customer has a lower switching cost, making the sportswear industry very competitive. The sportswear industry consists of 6 strategic pillars: ...
Latest Material and Technological Developments for Activewear
Latest Material and Technological Developments for Activewear provides comprehensive coverage of academic research and industrial advances in this fast-moving field. As society becomes more health conscious, athleisure and sportswear have arrived as key fashion items in the global apparel market. In this book, designers and material scientists will find information on fibers and textiles, new processes, emerging technologies, and new applications that have helped to deliver this new wave of products. In addition to these technical details, the book covers consumer behavior, along with product design and manufacturing. Provides the detailed technical information needed to choose the correct material for demanding activewear products Identifies and analyzes emerging global trends in the activewear industry Covers the latest best practices that help designers create functional, comfortable and fashionable activewear Meets the requirements and standards of the apparel and fashion industry Explores emerging applications of wearable electronics and smart activewear
Advancements in Sport Textiles
The SPORTTECH sector includes specialist apparel for specific sports each with its own particular functions. The performance fibres, yarns, fabrics and finishes developed for this specialist sector are increasingly transferring to the mass market in the high street. The increasing cultural importance of sportswear in fashion meant that only 25% of sportswear was used for active sports or during exercise. The report indicates 17.6% growth in the sportswear market over the next five years resulting in UK sales of £5 billion in 2007. Consumers demand high levels of comfort, design and easy care in all types of clothing. However, in sportswear, where thermo-physiological comfort can significantly enhance the performance of the wearer, the use of innovative textile products and materials is increasingly common. The dramatic growth in the active-wear and sportswear sector has significant implications for the textile industry worldwide.
The Sports Clothing and Footwear Market in the United Kingdom
This document presents information on the sports clothing and footwear market in the United Kingdom. It describes distribution channels, import regulations, and local standards. It also provides a directory of trade shows, publications, industry associations, financial institutions and government contacts.
Let's trade fair in the textiles and sportswear industry
Inhaltsangabe: Inhaltsverzeichnis:Inhaltsverzeichnis: SAMENVATTING IN HET NEDERLANDS INTRODUCTION 1FAIR TRADE IN PRACTICE 1.1The Max Havelaar foundation 1.1.1What does the strategy of the Max Havelaar foundation look like? 1.1.2The Max Havelaar trade conditions 1.2The RUGMARK organisation 1.2.1How does RUGMARK work? 1.2.2RUGMARK and its social programmes 1.3Max Havelaar versus RUGMARK 2International Labour Standards 2.1The International Labour Organisation 2.1.1The process of setting up Conventions and Recommendations 2.2Legal nature of Codes of Conduct 2.2.1Independent Monitoring 2.2.2Enforcement of the Code of Conduct (COC) 2.3ILO Conventions and Code of Conduct 3Codes of Conduct in the ga...
