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One Simple Idea for Startups and Entrepreneurs: Live Your Dreams and Create Your Own Profitable Company
From award-winning entrepreneur, inventor, and business owner Stephen Key comes the highly anticipated follow-up to his bestseller One Simple Idea Stephen Key is back, and he’s delivering a proven, straightforward process for starting, growing, and running a business—without the need for an MBA or millions of dollars in funding. Key draws on his own experience as a billion-dollar inventor to offer how-tos and other takeaways you can use to get off the ground and into the black. Case-studies of his most successful students and other innovators further underscore “key” principles from the book, while strategies for testing, protecting, and marketing a product make it easier than ever for you to follow achieve your business and life dreams. Stephen Key has successfully licensed more than 20 simple ideas that have generated billions of dollars of revenue. The course he teaches has attracted more than ten thousand students around the world.
One Simple Idea: Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work
Turn your great idea into millions—without lifting a finger! Yes, a good idea is enough to build a fortune! Too many people think production, marketing, and distribution are essential to the entrepreneurial process. As One Simple Idea shows, you can hand these tasks off to others—and make big money in doing so. Stephen Key, a highly successful entrepreneur whose creations have generated billions of revenue, offers the simple, effortless secret to success: license your simple idea and let others do the work. Breaking down the process of generating and licensing a product idea to a large company, he explains why you don’t need to reinvent the wheel: Simple improvements to existing products can be very successful endeavors—and the most lucrative. The old method of bringing products to market through prototyping and patents doesn’t work anymore. It’s cheaper and more profitable to do it Key’s way. One Simple Idea gives you everything you need to tap into the marketing and sales power of partners and licensors for maximum profit.
Sell Your Ideas with Or Without a Patent
Provides insight into intellectual property protection. Know what it takes to protect an idea - and it isn't always with a patent.
Become a Professional Inventor
You have decided the job of your dreams is to be able to share your creativity with the world while creating a nice income. You long to see your product idea come to fruition so you never have to work for anyone else again. Stephen Key has been living this dream for over 30 years and has provided the roadmap for others in his best-selling book about licensing inventions, One Simple Idea. One Simple Idea has helped thousands license their product ideas. Stephen has reinvented the inventing process. Forget the patents, forget the prototypes, forget starting a business. Sell the benefit first instead! Today it's all about selling first and selling fast. His roadmap for licensing success is now ...
One Simple Idea, Revised and Expanded Edition: Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work
With must-have updates, a new edition of the bestselling method that shows how anyone can turn their one simple idea into millions – without lifting a finger! Stephen Key is an award-winning inventor who has licensed more than 20 product ideas. In 2011, he shared the secrets to his success in the bestselling book One Simple Idea. Since that time, many changes have occurred in the entrepreneurial world. One Simple Idea, Revised and Expanded Edition has been revised and updated to reflect current trends and practices in the industry. In addition to teaching readers how to turn their ideas into marketable products that companies will want to license, Key expands upon his cutting-edge product development, sales, and negotiation strategies, making note of the new opportunities and technologies available to creative people today. The book also features real-life success stories from people who have used the author’s strategies.
Key Issues in Education Policy
This book deconstructs accepted notions and provides readers with the resources to discuss critically the role of the governments in education and schooling. The book examines government policy in a series of key areas, such as the curriculum, market forces, educational inequality, and race issues. Throughout, it considers the political and economic factors in education policy, introducing some of the fundamental concepts required to analyze the ideologies of education and the state. The authors explore the role of education policy in the context of the general direction of government policy, politics, and the economy, making links with other policy areas such as health, social services, home affairs, and foreign policy. They also explain the nature of government policy in terms of a globalization and the knowledge economy.
Key Coaching Models
KEY COACHING MODELS IS AN ESSENTIAL DIRECTORY OF 72 TOOLS FOR MANAGERS TO USE TO UNLOCK PERFORMANCE THAT NO MANAGER SHOULD BE WITHOUT. All managers and leaders are now expected to use coaching techniques to get the most out of their people. With 72 proven, easy to use coaching models to enhance performance, job satisfaction and motivation, they will be effective for individuals, teams and organisations. Each model is explained and illustrated, as it would be in a coaching session, to give a genuine coaching perspective and context beyond the theory. "A simple, yet sophisticated, coaching toolkit that cuts through coaching theory to give practical advice to coaches, leaders and managers. In t...
George and the Ship of Time
George travels to the future in the epic conclusion of the George’s Secret Key series from Lucy Hawking. When George finds a way to escape the spacecraft Artemis, where he has been trapped, he is overjoyed. But something is wrong. There’s a barren wasteland where his hometown used to be, intelligent robots roam the streets, and no one will talk to George about the Earth that he used to know. With the help of an unexpected new friend, can George find out what—or who—is behind this terrible new world, before it’s too late?
Ecomedia
Ecomedia: Key Issues is a comprehensive textbook introducing the burgeoning field of ecomedia studies to provide an overview of the interface between environmental issues and the media globally. Linking the world of media production, distribution, and consumption to environmental understandings, the book addresses ecological meanings encoded in media texts, the environmental impacts of media production, and the relationships between media and cultural perceptions of the environment. Each chapter introduces a distinct type of media, addressing it in a theoretical overview before engaging with specific case studies. In this way, the book provides an accessible introduction to each form of medi...
Class
This succinct introductory text argues that class remains a key concept in sociology. The author examines the classic contributions of Marx and Weber and the recent works of Wright and Goldthorpe. The book provides students with an accessible review of class structures, social mobility, inequality, politics and the potential classlessnes of Britain and America.
