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Platinum Rules for Enjoying Life is an inspirational and uplifting book that encourages readers to reflect on ways to enhance their enjoyment of life. Platinum Rules for Enjoying Life contains easy-to-read advice, common-sense guidance and tips for developing skills and activities that bring more pleasure and fulfillment to each day. It contains 40 concise rules organized in five sections: rules for self-improvement, spending time, enhancing relationships, healthy living and enjoying the seasons. Everyone who wants to develop inner peace, joy and contentment is encouraged to read this insightful book. Given today’s modern busy lifestyles, it's easy to overlook our own needs and lose ourselves as we devote all of our time and energy to the needs of others. This little book reminds us all how to stay true to ourselves while living a life of significance on a daily basis.
Packed with engaging examples and case studies from companies including Amazon, IBM, and Pepsi, as well as unique insights from sales professionals across the globe, this comprehensive textbook balances research, theory, and practice to guide students through the art and science of selling in a fast-changing and digital age. The text highlights the emerging role of storytelling, sales analytics and automation in a highly competitive and technological world, and includes exercises and role plays for students to practice as they learn about each stage of the selling process. As well as its focus on selling, the text also provides students with essential sales management skills such as onboardi...
An ex-model journeys through the dark side of fashion, where beautiful people do ugly things.
American voters will be empowered by this revealing, behind-the-scene exposé of the marketing strategies and tactics political candidates use to win their hearts, minds, donations, and votes. Branding the Candidate: Marketing Strategies to Win Your Vote was written to empower voters to become sharper, more informed political consumers. It does that by taking a close look at political marketing strategies, especially those used by the Obama presidential campaign, which took marketing to a new level of sophistication. Specifically, the book discusses the creation of the Obama brand; how the Obama campaign used database-driven, political microtargeting and high-tech digital media to reach vari...
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In the late 1960s, Israel became more closely entwined with the United States not just as a strategic ally but also through its intensifying intimacy with American culture, society, and technology. Coca-Cola, Black Panthers, and Phantom Jets shows how transatlantic exchanges shaped national sentiments and private experiences in a time of great transition, forming a consumerist order, accentuating social cleavages, and transforming Jewish identities. Nevertheless, there remained lingering ambivalence about, and resistance to, American influences. Rather than growing profoundly "Americanized," Israelis forged unique paths into the American orbit. As supporters and immigrants, American Jews ass...
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In Dear Science and Other Stories Katherine McKittrick presents a creative and rigorous study of black and anticolonial methodologies. Drawing on black studies, studies of race, cultural geography, and black feminism as well as a mix of methods, citational practices, and theoretical frameworks, she positions black storytelling and stories as strategies of invention and collaboration. She analyzes a number of texts from intellectuals and artists ranging from Sylvia Wynter to the electronica band Drexciya to explore how narratives of imprecision and relationality interrupt knowledge systems that seek to observe, index, know, and discipline blackness. Throughout, McKittrick offers curiosity, wonder, citations, numbers, playlists, friendship, poetry, inquiry, song, grooves, and anticolonial chronologies as interdisciplinary codes that entwine with the academic form. Suggesting that black life and black livingness are, in themselves, rebellious methodologies, McKittrick imagines without totally disclosing the ways in which black intellectuals invent ways of living outside prevailing knowledge systems.
Workbook containing various workshop activities and projects.