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Academic Research & Reviews in Social,Human and Administrative Sciences-II-
Editör: Dr. Maria Emilia Camargo Cite this book APA Camargo, M. E. (2023). Academic Research & Reviews in Social, Human and Administrative Sciences-II-. Ankara, Türkiye: Global Academy Publishing House. https://dx.doi.org/10.59740/academy.18 About this book Perface This book consists of nine chapters. In the first chapter aims to analyze the influence of the prospect theory and the framing effect, as well as its relationship with generations X, Y and Z, on the attitude of college students regarding investment decision making. In the second chapter of the book, the concept of metaphor is examined; The basic functions, classification, application areas and educational use of metaphors are me...
Masyarakat Transisi : Meleburnya Batas-Batas Desa Kota
Masyarakat transisi secara sosial, ekonomi, politik dan budaya memiliki perbedaan antara masyarakat desa sebagai akarnya dan masyarakat kota sebagai bentuk perkembangan masyarakat yang lebih maju. Identitas tersebut berakulturasi untuk saling mempengaruhi satu sama lain. Seberapa kuat pengaruh desa atau kota, tentunya dipengaruhi oleh aktor, kondisi geografis, perkembangan sarana komunikasi dan teknologi. Sehingga tahap perkembangan masyrakat transisi berbeda, dari satu daerah dengan daerah lain. Masyarakat Indonesia secara umum merupakan bagian dari masyarakat transisi yang akan terus berubah dengan mengikuti perubahan yang terjadi secara global. Perubahan yang terjadi secara terus menerus, menyebabkan terjadinya masyarakat transisi juga berlangsung lebih lama. Tentunya masa transisi tersebut harus diikuti dengan adanya masyarakat yang bisa adaptif dengan perubahan. Beberapa permasalahan dalam masyarakat transisi ini adalah gaya hidup dan kemiskinan yang berjalan beriringan. Menjadi tanggung jawab semua stake holder terkait dengan dilema yang dihadapi pada masa transisi ini.
Pierre Bourdieu
The French social philosopher Pierre Bourdieu is now recognised as one of the major thinkers of the twentieth century. In a career of over fifty years, Bourdieu studied a wide range of topics: education, culture, art, politics, economics, literature, law, and philosophy. Throughout these studies, Bourdieu developed a highly specialised series of concepts that he referred to as his "thinking tools", which were used to uncover the workings of contemporary society. Pierre Bourdieu: Key Concepts highlights his most important concepts and examines them in detail. Each chapter deals with an individual concept and is written to be of immediate use to the student with little or no previous knowledge of Bourdieu. This new edition of the leading text is entirely revised and updated and includes new essays on Methodology, Politics and Social Space.
Consumer Behavior in Asia
Understand the Asian consumer’s demands and effective marketing strategies! The emergence of China as a viable consumer market has created tremendous opportunities for international or multinational firms looking for market entry or expansion in China. At the same time, the evolution of the Chinese economy and the increasing heterogeneity of Chinese consumers also pose a great deal of challenges for global marketers trying to assess and evaluate the Chinese market. Consumer Behavior in Asia: Issues and Marketing Practice will help marketers and market researchers understand Asia’s consumer market by providing you with a consumer segmentation of China’s 1.25 billion population as it exp...
Consumer Behaviour in Sport and Events
Consumer Behaviour in Sport and Events emphasises the role of consumer behaviour in sport marketing. Given the social, economic, and environmental benefits of sport events, the challenge for marketers is to understand the complexity of sport and event participation. Through a heightened understanding of consumer behaviour, marketers are able to develop communication strategies to enhance the experience, while identifying key elements of the consumer’s decision-making process. This book provides students and industry professionals with the knowledge and skills necessary to meet the current marketing challenges facing professionals working in the sport and event industries. This comprehensiv...
Corporate Bankruptcy Prediction
Bankruptcy prediction is one of the most important research areas in corporate finance. Bankruptcies are an indispensable element of the functioning of the market economy, and at the same time generate significant losses for stakeholders. Hence, this book was established to collect the results of research on the latest trends in predicting the bankruptcy of enterprises. It suggests models developed for different countries using both traditional and more advanced methods. Problems connected with predicting bankruptcy during periods of prosperity and recession, the selection of appropriate explanatory variables, as well as the dynamization of models are presented. The reliability of financial data and the validity of the audit are also referenced. Thus, I hope that this book will inspire you to undertake new research in the field of forecasting the risk of bankruptcy.
Generation Y in Consumer and Labour Markets
Generation Y in Consumer and Labour Markets explores the role of people born in the late 1970s and 1980s as consumers and coworkers in an emerging post-modernist society. Having grown up in a branded society overcrowded with commercial messages and a never-ending supply of choices and opportunities, Generation Y not only influences consumption patterns, they also bring their values to work life, thus changing the attitudes towards the employee-employer relationship and how work is being done. Generation Y particularly see work as a venue of self-realization and the boundaries between work and leisure time are becoming blurred—thus the consumer and labor markets converge in some critical di...
Handbook of Whalley
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Consumer Behavior and Culture
Marieke de Mooij answers the fundamental questions about consumption in this new edition, using her own model of consumer behavior that integrates culture in the self, in personality and in people’s relationships with others.
The Complete Guide to the Theory and Practice of Materials Development for Language Learning
The Complete Guide to the Theory and Practice of Materials Development for Language Learning provides undergraduate and graduate-level students in applied linguistics and TESOL, researchers, materials developers, and teachers with everything they need to know about the latest theory and practice of language learning materials development for all media. The past two decades have seen historic change in the field of language learning materials development. The four main drivers of that change include a shift in emphasis from materials for language teaching to language learning; evidenced-based development; the huge increase in digital delivery technologies; and the wedding of materials developed for the learning of English with those for other second or foreign languages. Timely, authoritative, and global in scope, this text represents the ideal resource for all those studying and working in the field of language learning.
