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This proceedings volume explores the new and innovative ways in which marketers find new global customers and build meaningful bridges to them based on their wants and needs in order to ensure high levels of customer satisfaction. Customer loyalty is ensured through continuous engagement with an ever-changing and demanding customer base. Global forces are bringing cultures into collision, creating new challenges for firms wanting to reach geographically and culturally distant markets, and causing marketing managers to rethink how to build meaningful and stable relationships with evermore demanding customers. In an era of vast new data sources and a need for innovative analytics, the challeng...
This book provides the basic concepts and fundamental principles of dynamic systems including experimental methods, calibration, signal conditioning, data acquisition and processing as well as the results presentation. How to select suitable sensors to measure is also introduced. It is an essential reference to students, lecturers, professionals and any interested lay readers in measurement technology.
CONTENIDO: El Atrato, camino de cultura - Familia Castro Torrijos: de la carrera primera al encuentro de una identidad chocoana - Rubán, Néstor y Ligia - Música que transciende fronteras - Análisis etnomusicológico - Partituras.
This book constitutes the refereed proceedings of the 8th International Conference on Social Robotics, ICSR 2016, held in Kansas City, MO, USA, in November 2016. The 98 revised full papers presented were carefully reviewed and selected from 107 submissions. The theme of the 2016 conference is Sociorobotics: Design and implementation of social behaviors of robots interacting with each other and humans. In addition to technical sessions, ICSR 2016 included three workshops: The Synthetic Method in Social Robotics (SMSR 2016), Social Robots: A Tool to Advance Interventions for Autism, and Using Social Robots to Improve the Quality of Life in the Elderly.
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The aim of the book is to introduce new developments in Ambient Intelligence from researchers of several countries. The book includes different works in the area of Ubiquitous Computing, e-Health, Ambient Assisted Living, Distributed Computing and Context Aware Computing that have been selected by an international committee. The studies have been presented in the 9th International Symposium on Ambient Intelligence held in Toledo in June 2018.
Since the end of 2019, Coronavirus disease 2019 (COVID-19), which caused more than 6 million deaths worldwide, immediately gained attention as a major public health issue. The clinical spectrum of COVID-19 encompasses a wide range of conditions, from a minor upper respiratory tract infection to severe interstitial pneumonia with respiratory and even multi-organ failure and a high in-hospital mortality. This unpredictability encouraged the development of tailored vaccination tactics to control the viral propagation and slow the progression of the disease. During the pandemic, a vast amount of clinical and laboratory data was gathered, allowing researchers to learn more about the progression of the disease as well as the efficacy and safety of the anti-SARS-Cov-2 vaccine.