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DNA financeiro
Por meio de histórias, insights e estratégias de 32 autores que entenderam o caminho para serem bem-sucedidos financeiramente, esta obra proporciona aos leitores lições para desenvolver sua mentalidade financeira e desbravar a trilha para uma vida mais saudável e próspera nesse aspecto. O objetivo de DNA financeiro é trazer inspiração e conhecimento para que você consiga aperfeiçoar suas habilidades e suas competências pessoais e profissionais não só com foco no resultado, como também em identificar oportunidades, enfrentar desafios e estar pronto para se adaptar em cenários que exijam mudanças. Que a expertise e os ensinamentos compartilhas nestas páginas sejam fontes de estímulo e transformação para você. Acredite: para quem tem foco, determinação e perseverança, tudo é possível! Boa leitura e sucesso em sua jornada financeira!
Contemporary Cognitive Therapy
Bringing together a stellar array of contributors whose work has been directly influenced by Aaron T. Beck, this volume presents current advances in cognitive therapy science and practice. Described are new and effective ways of understanding and treating clients suffering from a wide range of affective, anxiety, and personality disorders. The status of basic cognitive therapy principles and models is discussed, and important theoretical and clinical refinements are elaborated. Other topics include innovative applications for children and adolescents, couples, and families, as well as progress that has been made in integrating cognitive therapy with other treatments, such as pharmacotherapy.
The 100 Simple Secrets of Happy People
Scientists and academics have spent entire careers investigating what makes people happy. But hidden in obscure scholarly journals and reports, their research is all too often inaccessible to ordinary people. Now the bestselling author of the 100 Simple Secrets series distills the scientific findings of over a thousand of the most important studies on happiness into easy-to-digest nuggets of advice. Each of the hundred practices is illustrated with a clear example and illuminated by a straightforward explanation of the science behind it to show you how to transform a ho-hum existence into a full and happy life. Believe in yourself: Across all ages, and all groups, a solid belief in one's own abilities increases life satisfaction by about 40 percent, and makes us happier both in our home lives and in our work lives. Turn off your TV: Watching too much TV can triple our hunger for more possessions, while reducing our personal contentment by about 5 percent for every hour a day we watch.
Measurement and Evaluation in Human Performance
Measurement and Evaluation in Human Performance, Third Edition, offers unmatched, in-depth instruction in measurement and evaluation techniques. Thoroughly revised and updated, the third edition features a new section on epidemiology and further develops international perspectives. This edition also features improved readability in measurement statistics and enhanced efficiency in solving measurement and evaluation problems through the use of the Statistical Package for the Social Sciences (SPSS). Additional features that are new to this edition: -Revised first chapter that lays the groundwork for improved learning throughout the text -Inclusion of a specific downloadable data set that is us...
Strategic Marketing Problems
This best-selling book is dedicated to the development of decision-making skills in marketing. It introduces concepts and tools useful in structuring and solving marketing problems, while extensive case studies provide an opportunity for those concepts and tools to be employed in practice. Consisting of 10 chapters and 44 cases that feature contemporary marketing perspectives and practices, this book covers the topics of marketing management: its foundations; financial aspects; decision-making and case analysis; opportunity analysis, market segmentation, and market targeting; product and service strategy and brand management; integrated marketing communication strategy and management; pricing strategy and management; the control process; and comprehensive marketing programs. For marketing executives and professionals.
Hitotsubashi on Knowledge Management
Knowledge Management (KM) is the art and science of utilizing knowledge as the most important resource towards gaining competitive advantage in today's business environment. Despite the huge and growing interest in KM, there has been no serious attempt to bridge theory and practice, the practices of East and West, the soft side (organizational capabilities) with the hard side (information technology), or the practices of large companies with start-ups. Until now. Written by the Dean of Hitotsubashi Business School in Tokyo, the world's leading centre of KM, and featuring contributions from thought leaders around the world, this book will provide a synthesis towards the emerging field of KM. It brings together the latest trends in the field and re-ignites the debate on the future form of knowledge management.
Clinical Manual of Eating Disorders
Clinical Manual of Eating Disorders provides sound therapeutic advice based on current research and clinical practice. It includes detailed discussions of various aspects of assessment and treatment, featuring up-to-date evidence- and consensus-based information. Ranging from the determination of initial treatment approaches to problems posed by unique groups of patients, it marks the first APPI volume specifically directed toward the clinical management of patients with eating disorders -- and the first book to focus squarely on what psychiatrists need to know about the clinical assessment and management of patients with anorexia nervosa, bulimia nervosa, binge eating disorders, and obesity...
Economics of Strategy
In today's global recession, strong management of firms and organizations are of the utmost importance. Best-selling Economics of Strategy focuses on the key economic concepts students must master in order to develop a sound business strategy. Bringing economic theory and strategic analysis to life in an engaging and uniquely modern way, Besanko et al. have collaborated for over 15 years to build an introductory business course that combines basic concepts from economic theory of the firm and industrial organization with ideas from modern strategy literature. The newly revised 5th edition offers more real-world applications to make materials studied in undergraduate Managerial Economics, Business Strategy, and Industrial Organization courses relevant. Armed with general principles, today's students—tomorrow's future managers—will be prepared to adjust their firms' business strategies to the demands of the ever-changing environment.
The Art of Data Science
"This book describes the process of analyzing data. The authors have extensive experience both managing data analysts and conducting their own data analyses, and this book is a distillation of their experience in a format that is applicable to both practitioners and managers in data science."--Leanpub.com.
Gamify
Organizations are facing an engagement crisis. Regardless if they are customers, employees, patients, students, citizens, stakeholders, organizations struggle to meaningfully engage their key constituent groups who have a precious and limited resource: their time. Not surprisingly, these stakeholders have developed deflector shields to protect themselves. Only a privileged few organizations are allowed to penetrate the shield, and even less will meaningfully engage. To penetrate the shield, and engage the audience, organizations need an edge. Gamification has emerged as a way to gain that edge and organizations are beginning to see it as a key tool in their digital engagement strategy. While...
