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UMKM Sintas Pandemi
Bagaimana agar UMKM kita - Mampu mengelola SDM dan arus keuangan hingga sukses berdaya saing dan berkelanjutan? - Mempertahankan dan menambah pelanggan pada masa pandemi yang penuh ketidakpastian? - Menjamin bisnisnya, baik bisnis makanan maupun homestay tetap beroperasi aman dengan protokol kesehatan ketat? - Memanfaatkan teknologi dan sistem digital agar roda operasional bisnis berjalan efektif, efisien, bahkan bertumbuh maksimal? Buku berjudul UMKM Sintas Pandemi ini memuat berbagai kajian dan pemecahan masalah yang dapat diterapkan UMKM dalam menghadapi pandemi, bukan hanya bertahan, tetapi juga bertumbuh. Sebanyak 20 artikel hasil pemikiran dan penelitian para akademisi disusun ke dalam tiga bab, yaitu perihal adaptasi pelaku UMKM, strategi menyongsong era Kenormalan baru, dan peran digitalisasi dalam menghadapi pandemi.
Ramu Resep Pariwisata Berkelanjutan
Buku Ramu Resep Pariwisata Berkelanjutan yang memuat 20 artikel muncul dari pengamatan jeli para penulis terkait sekelumit situasi pariwisata saat ini, terutama dari dalam negeri, bagaimana teknologi dan inovasi memengaruhi dinamika dunia pariwisata, strategi dan praktik yang dapat diterapkan untuk turut ambil bagian dalam mempraktikkan pariwisata berkelanjutan, serta taklupa seperti apa upaya yang dapat dilakukan untuk menanamkan prinsip keberlanjutan sejak dari ruang-ruang kelas akademik. Kepada para pelaku industri pariwisata, buku ini menawarkan gagasan yang dapat diaplikasi dalam merancang pariwisata berkelanjutan. Kepada masyarakat umum, buku ini menyuarakan agar kita semua memilih praktik dan produk pariwisata yang berkelanjutan. Muara penerbitan buku ini jelas, para pembaca, baik yang berasal dari industri pariwisata maupun masyarakat umum, diajak untuk terus mendukung praktik pariwisata yang tidak hanya demi masa kini, tetapi juga masa depan.
Systems Thinking
By examining the links and interactions between elements of a system, systems thinking is becoming increasingly relevant when dealing with global challenges, from terrorism to energy to healthcare. Addressing these seemingly intractable systems problems in our society, Systems Thinking: Coping with 21st Century Problems focuses on the inhere
Principles of Marketing, An Asian Perspective
For Principles of Marketing courses that require a comprehensive text. Help students learn how to create value through customer connections and engagement In a fast-changing, increasingly digital and social marketplace, it’s more vital than ever for marketers to develop meaningful connections with their customers. The Principles of Marketing, An Asian Perspective provides an authoritative, comprehensive, innovative, managerial, and practical introduction to the fascinating world of marketing in and from Asia. It helps students master today’s key marketing challenge: to create vibrant, interactive communities of consumers in Asia who make products and brands an integral part of their dail...
Tourism Supply Chain Management
Fierce global competition in the tourism industry is now focused on integral parts of supply chains rather than on individual firms. The highly competitive environment has forced tourism firms to look for ways to enhance their competitive advantage. Tourism products are often viewed by consumers as a value-added chain of different service components and identifying ways to effectively manage the interrelated tourism business operations will enable tourism firms to better meet customer needs and accomplish business goals thus maintaining competitive advantage over their equally efficient rivals. This significant and timely volume is the first to apply supply chain management theories and prac...
Systemic Thinking
"Systemic thinking" is the process of understanding how systems influence one another within a world of systems and has been defined as an approach to problem solving by viewing "problems" as parts of an overall system, rather than reacting to a specific part, outcome, or event. This book provides a complete overview of systemic thinking, exploring a framework and graphical technique for understanding and identifying new ways to more efficiently solve problems and create solutions. Demystifying the conjunction of systems concepts and systemic diagramming techniques, this comprehensive pocket guide introduces and explains the basis of systemigrams, how to create a systemigram and a SystemiSho...
Managing in the Marketspace
The core of business activity - the process of creating and extracting value - is increasingly shifting from the traditional realm of the physically defined or reality-based, marketplaces to another quite different realm. It is different because it is defined by information. We call it the "marketspace."
The Death of Distance 2.0
Never before in human history has technology advanced as quickly as today. The biggest changes are taking place in communications and computers, which are being combined in new and astonishing ways. In this updated and revised addition, Frances Cairncross analyzes the impact of this revolution on business, government and society.
Decision and Control
Study of operational research in management - includes sections on decision making and control, simulation, automation and the outcome for industry and government.
Small Vessel Security Strategy
Since the terrorist attacks of September 11, 2001, maritime security efforts have focused primarily on large commercial vessels, cargoes, and crew. Efforts to address the small vessel environment have largely been limited to traditional safety and basic law enforcement concerns. Small vessels are, however, readily vulnerable to potential exploitation by terrorists, smugglers of weapons of mass destruction (WMDs), narcotics, aliens, and other contraband, and other criminals. Small vessels have also been successfully employed overseas by terrorists to deliver Waterborne Improvised Explosive Devices (WBIEDs). Law enforcement agencies face the challenge of distinguishing between the vast number ...
