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The Rhetoric Of Redemption
Martin Luther King, Jr.'s 'I Have a Dream' speech has become an icon of American public culture, its imagery and words profoundly influencing the civil rights debate. In The Rhetoric of Redemption Bobbitt applies Kenneth Burke's theory of guilt-purification-redemption in a close, critical analysis of the speech, developing and examining the implications of Burke's redemption drama in contemporary public discourse. He studies the impact of the speech over time, arguing that, while King's speech contains an inspirational vision of national redemption, it does so by omitting the real difficulties of overcoming America's racial divisions.
Queer Identities / Political Realities
Queer Identities/Political Realities examines the intersection of political leadership, media coverage, and sexual identity with particular emphasis on the negotiation of meaning between public behavior and private behavior in the United States. Centering on cases that illuminate key issues, each chapter questions assumptions about media coverage and extends current theoretical understanding. Each chapter focuses on a specific case within the broader conceptual fabric of queer theory, media theory, or rhetorical criticism. Varied methodological approaches allow us to gauge public discourse of multifaceted controversies that involve same sex behavior. History reveals frequent occasions when p...
Routledge Handbook of Applied Communication Research
The Routledge Handbook of Applied Communication Research provides a state-of-the-art review of communication scholarship that addresses real-world concerns, issues, and problems. This comprehensive examination of applied communication research, including its foundations, research methods employed, significant issues confronted, important contexts in which such research has been conducted, and overviews of some exemplary programs of applied communication research, shows how such research has and can make a difference in the world and in people’s lives. The sections and chapters in this Handbook: explain what constitutes applied communication scholarship, encompassing a wide range of approac...
Encyclopedia of Political Communication
"Political communication began with the earliest studies of democratic discourse by Aristotle and Plato. However, modern political communication relies on an interdisciplinary base, which draws on concepts from communication, political science, journalism, sociology, psychology, history, rhetoric, and others. This two-volume resource considers political communication from a broad interdisciplinary perspective, encompassing the many different roles that communication plays in political processes in the United States and around the world. The Encyclopedia of Political Communication discusses the major theoretical approaches to the field, including direct and limited effects theories, agenda-se...
Handbook of Public Relations
The Handbook of Public Relations is another in the series of communication handbooks which has distinguished SAGE Publications. Like its companion handbooks, it offers a comprehensive and detailed examination of the topic. It gives students, scholars, and practitioners a solid review of the status of the scholarly literature, stressing the role that public relations can play in building relationships between organizations, markets, audiences, and the public. The Handbook is divided into five sections. Section one defines the field, seeking to explain the role public relations play in society. Section two examines the state of the practice by delving into the cutting edge issues of management...
Campaigning for Hearts and Minds
It is common knowledge that televised political ads are meant to appeal to voters' emotions, yet little is known about how or if these tactics actually work. Ted Brader's innovative book is the first scientific study to examine the effects that these emotional appeals in political advertising have on voter decision-making. At the heart of this book are ingenious experiments, conducted by Brader during an election, with truly eye-opening results that upset conventional wisdom. They show, for example, that simply changing the music or imagery of ads while retaining the same text provokes completely different responses. He reveals that politically informed citizens are more easily manipulated b...
Don't Stop Thinking About the Music
In this insightful, erudite history of presidential campaign music, musicologist Benjamin Schoening and political scientist Eric Kasper explain how politicians use music in American presidential campaigns to convey a range of political messages. From “Follow Washington” to “I Like Ike” to “I Got a Crush on Obama,” they describe the ways that song use by and for presidential candidates has evolved, including the addition of lyrics to familiar songs, the current trend of using existing popular music to connect with voters, and the rapid change of music’s relationship to presidential campaigns due to Internet sites like YouTube, JibJab, and Facebook. Readers are ultimately treated to an entertaining account of American political development through popular music and the complex, two-way relationship between music and presidential campaigns.
Reelpolitik II
With reference to eight classic American movies, this text explores the political ideologies thrumming through the American psyche during the Cold War period.
Political Campaign Communication
Now in its sixth edition, Political Campaign Communication provides a realistic understanding of the strategic and tactical communication choices candidates and their staffs must make as they wage an election campaign. Trent and Friedenberg's classic text has been updated throughout to reflect recent election campaigns, including 2004 and 2006 as well as the early stages of 2008. A new chapter focuses on the use of the Internet. Political Campaign Communication continues to be a classroom favorite and is thoroughly researched, insightful, and is a reader-friendly text.
Routledge Handbook of Political Management
The Routledge Handbook of Political Management is a comprehensive overview of the field of applied politics, encompassing political consulting, campaigns and elections, lobbying and advocacy, grass roots politics, fundraising, media and political communications, the role of the parties, political leadership, and the ethical dimensions of public life. While most chapters focus on American politics and campaigns, there are also contributions on election campaigns in Europe, the Middle East, Russia, Australia, East Asia, and Latin America. In addition to a thorough treatment of campaign and elections, the authors discuss modern techniques, problems, and issues of advocacy, lobbying, and politic...
