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Managing Risk in Construction Projects
Investment in any new project invariably carries risk but the construction industry is subject to more risk and uncertainty than perhaps any other industry. This guide for construction managers, project managers and quantity surveyors as well as for students shows how the risk management process improves decision-making. Managing Risk in Construction Projects offers practical guidance on identifying, assessing and managing risk and provides a sound basis for effective decision-making in conditions of uncertainty. The book focuses on theoretical aspects of risk management but also clarifies procedures for undertaking and utilising decisions. This blend of theory and practice is the real messa...
Graphic Design
This is an inventive a well-researched study which explores the production and consumption of graphic design in Europe.
Fashion Spreads
No Marketing Blurb
Man Appeal
This book provides a much-needed evaluation of the history of men's fashion advertising in the first half of the twentieth century. Arguably, modernism provided the most visually arresting and playful poster and press advertising campaigns ever launched. Undoubtedly one of the most fecund and complex periods in the history of menswear promotion, the period saw vast sums of money spent on advertising men's clothing by the likes of Austin Reed, the Fifty Shilling Tailors, Simpson and Barratt shoes. Replete with confident head-turners, many posters of the period featured dandies knowingly offering up their bodies for the delectation of women - an irony made doubly rich by the fact that these im...
Food Intake in Fish
The intake of food by fishes is an area of study that is of great importance to the applied sciences of fisheries and aquaculture for a number of reasons. For example a thorough knowledge of factors influencing the ingestion of feed can lead to successful manipulation of the rearing environment of cultured fishes, thereby ensuring improved growth performance and feed utilisation, and decreasing the amount of waste (and consequent pollution) per unit of fish produced. This important book, which has arisen out of a European Union COST programme, illustrates how insights into the biological and environmental factors that underlie the feeding responses of fish may be used to address practical is...
The Trouble with Men
A collection of original essays focusing on masculinity and film, particularly the representation of European masculinity. Spilt into four sections -- stars, class and race, fathers and bodies -- areas covered include the Carmen films, Yiddish cinema, romantic comedy and beur cinema.
Using Photographs in Social and Historical Research
Sophisticated, original and comprehensive, this book investigates photographic research practices and the conceptual and theoretical issues that underpin them. Using international case studies and ′behind the scenes′ interviews, Penny Tinkler sets out research practices and explores the possibilities, and challenges, of working with different methods and photographic sources. The book guides the reader through all aspects of doing photographic research including practical issues and ethical considerations. Key topics include: - Working with images - Generating photos in research - Managing large archives and digital databases - Reviewing personal photos - Photo-elicitation interviews Written in a clear, accessible style, this dynamic book is essential reading for students and researchers working with photographs in history and the social sciences.
One Among Many
The story of a typical English rugby club set in its historical context linked to the tale of the rare survival of a multi-sport Victorian complex. This will be of interest and use to local people, sports enthusiasts and serious sports historians.
Graphic Design as Communication
What is the point of graphic design? Is it advertising or is it art? What purpose does it serve in our society and culture? Malcolm Barnard explores how meaning and identity are at the core of every graphic design project and argues that the role and function of graphic design is, and always has been, communication. Drawing on a range of theoretical approaches including those of Derrida, Saussure, Foucault, and Barthes, and taking examples from advertising, magazines, illustration, website design, comics, greetings cards and packaging, Graphic Design as Communication looks at how graphic design contributes to the formation of social and cultural identities. Malcolm Barnard discusses the ways in which racial/ethnic groups, age groups and gender groups are represented in graphic design, as well as how images and texts communicate with different cultural groups. He also explores how graphic design relates to both European and American modernism, and its relevance to postmodernism and globalisation in the twenty-first century and asks why, when graphic design is such an integral part of our society and culture, it is not acknowledged and understood in the same way that art is.
Project Risk Analysis and Management Guide
The second edition of the Project Risk Analysis and Management Guide maintains the flavour of the original and the qualities that made the first edition so successful. The new edition includes: The latest practices and approaches to risk management in projects; Coverage of project risk in its broadest sense, as well as individual risk events; The use of risk management to address opportunities (uncertain events with a positive effect on the project's objectives); A comprehensive description of the tools and techniques required; New material on the human factors, organisational issues and the requirements of corporate governance; New chapters on the benefits and also behavioural issues
