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An examination of US media's success around the world, advancing a theory behind the popularity of American culture and the strategy for obtaining this advantage. For scholars and students in mass media & society, and international/intercultural studies.
Authors analyze and discuss significant theories, research, and practices in various areas of this field. The final section considers future directions. Seventeen essays on the history of the field, communication theory in business and cultural contexts, and future directions. Paper edition (unseen), $18.95. Annotation copyrighted by Book News, Inc., Portland, OR
A discussion of a truly international range of television programs, this title covers alternative modes of television such as digital and satellite.
Concern with various matters related to humans as they communicate has led to an increase in both research and theorizing during the second half of the 20th century. As a matter of fact, so many scholars and so many disciplines have become involved in this process that it is virtually impossible to understand and appreciate all that has been accomplished so far. This book focuses on one important aspect of human sense-making -- theory building -- and strives to clarify the thesis that theories do not develop in some sort of social, intellectual, or cultural vacuum. They are necessarily the products of specific times, insights, and mindsets. Theories dealing with the process of communication,...
Just as the explosive growth of digital media has led to ever-expanding narrative possibilities and practices, so these new electronic modes of storytelling have, in their own turn, demanded a rapid and radical rethinking of narrative theory. This timely volume takes up the challenge, deeply and broadly considering the relationship between digital technology and narrative theory in the face of the changing landscape of computer-mediated communication. New Narratives reflects the diversity of its subject by bringing together some of the foremost practitioners and theorists of digital narratives. It extends the range of digital subgenres examined by narrative theorists to include forms that ha...
A Global Idea outlines how youth—as shown by the Arab Spring uprisings and subsequent state responses—became a prominent social and political category during the first two decades of the twenty-first century in the Middle East. Drawing on ethnographic fieldwork, interview data, and textual analysis, Mayssoun Sukarieh explains that the spread of youth as an important category is linked to the operation of a "global youth development complex," a diverse transnational network of state, private sector, civil society, and international development aid organizations that worked through key urban areas such as Washington, DC, Amman, and Dubai. In its analysis of the arrival, extension, and embedding of the youth development complex in the Middle East during this period, A Global Idea addresses a broader question that is of global and not just regional concern. How are certain ideas that are central to the working and reproduction of global capitalism able to travel the world so that they are found virtually everywhere?
ItOs All Who You Know When Working the System HereOs How to Get to Know the Right People The worldOs attention turned to the U.S. Capitol on January 20, 2009, when Barack Obama took the Presidential oath of office. But inside the building, changes had already taken place that would have broad implications for his agenda. The 111th Congress had convened on January 6 with a far stronger Democratic majority than the one that had preceded it. Their ambitious legislative agenda requires the assistance of their staffs to prepare them for all the important issues on the legislative table. Thus, it is more important than ever to know about senior congressional committee staff members and the role th...
Now in a fully revised and updated edition, this concise and insightful book explores the ways American popular products such as movies, music, television programs, fast food, sports, and even clothing styles have molded and continue to influence modern globalization. Lane Crothers offers a thoughtful examination of both the appeal of American products worldwide and the fear and rejection they induce in many people and nations around the world. Concluding with a projection of the future impact of American popular culture, this book makes a powerful argument for its central role in shaping global politics and economic development.
Drawing worldwide acclaim from critics and audiences alike, programmes like The Killing, Borgen, The Bridge and The Legacy demonstrate widespread fascination with Danish style, aesthetics and culture as seen through television narratives. This book uses familiar, alongside lesser known, case studies of drama series to demonstrate how the particular features of Danish production - from work cultures, to storytelling techniques and trans-national cooperation - have enhanced contemporary Danish drama's appeal both at home and abroad. The era of globalisation has blurred national and international television cultures and promoted regular cross-fertilisation between film and television industries...