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Meaning and Development
This book is a learned yet passionate critique of alternative theories of development as addressed to traditional societies. It offers a forceful argument for sacrifice to be made in the name of moral faith. The metaphysical grounds and the scientific verification for such a faith are explored. An eloquent and original case for pursuing economic development in accordance with democracy and human dignity.
Advertising Management
This Is An Ideal And Most Comprehensive Textbook Presenting An Integrated Approach To The Principles, Concepts And The Cases In Advertising Management. Based On Authentic Publications And Practical Experience Of The Authors, The Book Deals With Advertising And Sales Promotion, Economic And Social Effectiveness Of Advertising Decisions And Plans. The Book Is Well-Written And Well-Structured In Lucid, Simple And Conversational Language. Different Topics Are Systematically Arranged With Proper Blend Of Theories And Models So As To Make Easy And Clear Understanding Of Principles And Their Applications In Advertising.The Book Will Be Very Useful For Students Doing M.B.A., M.Com., D.I.M. And B.B.M. It Will Also Be Most Valuable Reference Source For Advertising Professionals.
Nation Building and Local Leadership
This book on Nation Building and Local Leadership is a unique one without a parallel. It has evolved from the first ever Ph. D. thesis in India on the subject of Nation Building (submitted and approved for the award of Ph. D. from the JNU, New Delhi, in 1977). This book contains: (a) Theoretical justification for the study of nation building and local leadership; (b) Conceptual analysis of the concept and process of Nation building; (c) A review of Nation building in India from the phase of the nationalist movement till 1977 from a historical perspective; (d) Empirical study on the image of nation building held by the local leaders in Tamil Nadu and Kerala selected for this study; (e) Concep...
Tribal Families and Fertility at Crossroads
With special reference to Orissa.
Adult Attitude Towards Population Education
Introduction, Context of the Study, Review of Related Literature, Design of the Study, Analysis and Interpretation of Data, Summary and Conclusion.
Advances in Food Security and Sustainability
Advances in Food Security and Sustainability, Volume Eight highlights new advances in the field with this new volume presenting interesting chapter on important topics such as Food Security, Diversification, and Inequality: Indonesia in the Era of Economic Recovery and High Price Trends, Oil Palm Cultivation and the Impact of Climate Change in Malaysia: A Systematic Review, Food Loss and Waste in Nigeria: Implications for Food Security and Environmental Sustainability, and the Role of different stakeholders and their relative importance in managing disaster. - Provides the authority and expertise of leading contributors from an international board of authors - Presents the latest release in the Advances in Food Security and Sustainability series
