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PN Rao Fine Suits
PN Rao Fine Suits, famously known as the "best tailors"for men's suits and groom wear, started with their first shop in 1923 as a small business of a tailoring shop catering to the needs of the British ladies in Bangalore, India, and by 2013, had four showrooms spread across Bangalore and Chennai, with an annual turnover of INR360 million. Over the years, the patrons of PN Rao have grown not only in Bangalore but across the globe, from countries such as the USA, the UK, Germany, Japan, Denmark, Sweden and The Netherlands. The PN group had three business arms: the PN Rao showrooms, Rupasi and PN Rao Creations. This family business has survived nine decades in business, with the third generati...
Robert Bosch Engineering, India
Robert Bosch Engineering and Business Solutions (hereafter referred as RBEI) had been chosen by the Management of Bosch in India to engage in the Government of India (GoI) Smart City Business Opportunity. Dhiraj Wali, Vice President RBEI and the present head of RBEI Smart City Projects (RBEI/SCP) over the past few years had been prospecting the non-Bosch clients especially the GoI clients for RBEI. He understood the implications of this big-ticket business opportunity for RBEI. At the same time, he was worried about the complications involved in such large projects, how should RBEI position itself to make the most of this significant business opportunity?
Consumer Behavior and Marketing Strategy
This work shows how the various elements of consumer analysis fit together in an integrated framework, called the Wheel of Consumer Analysis. Psychological, social and behavioural theories are shown as useful for understanding consumers and developing more effective marketing strategies. The aim is to enable students to develop skills in analyzing consumers from a marketing management perspective and in using this knowledge to develop and evaluate marketing strategies. The text identifies three groups of concepts - affect and cognition, behaviour and the environment - and shows how these they influence each other as well as marketing strategy. The focus of the text is managerial, with a distinctive emphasis on strategic issues and problems. Cases and questions are included in each chapter.
Chronicles of a Quality Detective
Quality defects tend to be tenacious. Often they linger at a certain level, even after the most sophisticated quality management techniques have been deployed. This is usually because the root causes have not been accurately diagnosed. This book chronicles a series of eight dramatized, real-life cases, through the medium of a professor-protegee relationship, leading to a formal technique called Differential Diagnosis. This technique is unique, because it is based on "backward thinking", while most other techniques use "forward thinking". The real-life cases demonstrate how to overcome the difficulties of application, allowing the practitioner to transcend from knowledge to profound knowledge.
India's Water Economy, Bracing for a Turbulent Future
This report focuses on two basic issues: the major water-related challenges facing India, and the critical measures required to address them. It calls for a reinvigorated set of public water institutions to sustain water development and management in India.
Nanoparticles in Catalysis
Nanoparticles in Catalysis Discover an essential overview of recent advances and trends in nanoparticle catalysis Catalysis in the presence of metal nanoparticles is an important and rapidly developing research field at the frontier of homogeneous and heterogeneous catalysis. In Nanoparticles in Catalysis, accomplished chemists and authors Karine Philippot and Alain Roucoux deliver a comprehensive guide to the key aspects of nanoparticle catalysis, ranging from synthesis, activation methodology, characterization, and theoretical modeling, to application in important catalytic reactions, like hydrogen production and biomass conversion. The book offers readers a review of modern and efficient ...
Souls and Dreams
Souls and Dreams is a collection of articles which can be read by the whole family as there is something in it for everyone. The book addresses issues which are not really spoken about openly. It showcases emotions, issues and ideologies in different genres of life and hopefully will sensitize and empower people to deal with the changes and equip them to handle the same. It will definitely be a catalyst for the much-required change in the ideologies of Society. In a nutshell, Souls and Dreams sends out a message to each person “Don't let the past dictate who you are, but let it be a part of who you want to be in the future”.
Medicinal Plants
This book offers a fresh look on a variety of issues concerning herbal medicine - the methods of growing and harvesting various medicinal plants; their phytochemical content; medicinal usage; regulatory issues; and mechanism of action against myriad of human and animal ailments. ‘Medicinal Plants: From Farm to Pharmacy’ comprises chapters authored by renowned experts from academics and industry from all over the world. It provides timely, in-depth study/analysis of medicinal plants that are already available in the market as supplements or drug components, while also introducing several traditional herbs with potential medicinal applications from various regions of the world. The book ca...
