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Manajemen Sumber Daya Manusia : Teori Komprehensif dalam MSDM
Buku Referensi “Manajemen Sumber Daya Manusia : Teori Komprehensif dalam MSDM” menawarkan panduan yang mendalam dan menyeluruh tentang berbagai aspek kritis dalam manajemen sumber daya manusia (MSDM) di berbagai jenis organisasi. Buku ini dimulai dengan penjelasan mengenai definisi, ruang lingkup, serta sejarah dan perkembangan MSDM, yang kemudian diikuti dengan pembahasan mendetail mengenai peran dan fungsi utama MSDM dalam meningkatkan efektivitas dan kinerja organisasi secara keseluruhan. Setiap bab dirancang untuk memberikan wawasan praktis dan teori yang relevan, mulai dari perencanaan sumber daya manusia, rekrutmen, seleksi, hingga pengembangan, manajemen kinerja, dan strategi komp...
Tourism and Gastronomy
This book draws together a group of international experts in order to develop a better understanding of the role, development and future of gastronomy and culinary heritage in tourism.
Heritage Cuisines
Food is one of the most fundamental elements of culture and a significant marker of regional and ethnic identity. It encompasses many other elements of cultural heritage beyond the physical ingredients required for its production. These include folklore, religion, language, familial bonds, social structures, environmental determinism, celebrations and ceremonies, landscapes, culinary routes, smells, and tastes, to name but a few. However, despite all that is known about foodways and cuisine from hospitality, gastronomical, supply chain and agricultural perspectives, there still remains a dearth of consolidated research on the wide diversity of food and its heritage attributes and contexts. T...
The Food of Malaysia
Create flavorful and visually stunning dishes with this easy-to-follow Malaysian cookbook. The Food of Malaysia presents over 62 easy-to-follow recipes with detailed descriptions of Malaysian cooking methods and ingredients, enabling you to reproduce the exotic flavors of Malaysia in your own kitchen. Malaysia's cuisine is an exciting blend of Malay, Chinese, Indian, and European cooking. Drawing on their multiethnic heritage, Malaysians have developed unique variations on Asian favorites like Malay Chicken Satay, Chinese Fried Kway Teow and Indian Chicken Curry Puffs. Added to these are exotic creations like the fiery Portuguese Baked Fish prepared by Malacca's Eurasian community, Kelantane...
Consuming Geographies
Food occupies a seemingly mundane position in all our lives, yet the ways we think about shopping, cooking and eating are actually intensely reflexive. The daily pick and mix of our eating habits is one way we experience spatial scale. From the relationship of our food intake to our body-shape, to the impact of our tastes upon global food-production regimes, we all read food consumption as a practice which impacts on our sense of place. Drawing on anthropological, sociological and cultural readings of food consumption, as well as empirical material on shopping, cooking, food technology and the food media, this book demonstrates the importance of space and place in identity formation. We all think place (and) identity through food - we are where we eat!
Restaurant Chains in China
This book explores the paradox of the hospitality industry: customers demand not only personal and innovative tourism products and services, but also cost-effective ones. Enterprises have the option to meet the former demand by offering authentic products and services while the latter could be achieved through standardization. Although it seems ideal to combine both concepts, they seemingly contradict each other leading to suppliers facing an authenticity-standardization paradox. The authors identify, analyze, and provide solutions for this authenticity-standardization paradox based on a series of case studies of restaurants in China. This book will be of interest to scholars, business owners, and consultants.
The Branding of Tourist Destinations
The marketing of tourist destinations requires continuous strategic planning and decision making. This book provides researchers and practitioners with an in-depth understanding of different tourism products, marketing strategies and destination branding tactics, as well as useful insights into sustainable and responsible tourism practices.
Memorable Customer Experiences
Experiential marketing – or memorable customer experiences – is proving a popular tool amongst businesses seeking to make an impact in a competitive world. Yet the scramble to achieve a presence among experience providers has led many companies to design and implement experiential marketing without integrating it with their overall marketing strategy. These companies often end up dissatisfying their customers rather than delighting them. This research anthology investigates different angles of experiential marketing. The 16 chapters are organised in six sections. The first section considers whether memorable customer experiences result from the use of traditional marketing practices, per...
Events and Festivals
Events and festivals have an increasingly vital role in our leisure lifestyles. We recognize them as part of our lives. For some, they are a very significant part of our lives. The network of festivals and events that either adorn the world now, or are planned for the future, can both serve to motivate new visits as well as enhance the lives of the people who live in – or near – the host area. They are also dynamos of cultural development, of sport knowledge and excellence and sophisticated consumption. Such dynamic outputs require dynamic inputs. This book looks at different event and festival cases and forwards separate and current managerial implications and responses to these, with reference to the UK, America and Australia. Both up-to-date and forward thinking, the managerial themes addressed are: Creative Management, Festival and Event audience development, Culture and Community, Event and Festival evaluation. Festival and event types include sport events, art festivals, community events, live music and culinary extravaganza. This book was previously published as a special issue of Managing Leisure: An International Journal.
Practising Identities
Practising Identities is a collection of papers about how identities - gender, bodily, racial, ethnic and national - are practised in the contemporary world. Identities are actively constructed, chosen, created and performed by people in their daily lives, and this book focuses on a variety of identity practices, in a range of different settings, from the gym and the piercing studio, to the further education college and the National Health Service. Drawing on detailed empirical studies and recent social and cultural theory about identity this book makes an important intervention in current debates about identity, reflexivity, and cultural difference.
