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Com(Posições) Pós Estruturalistas em Educação Matemática e Educação em Ciências reúne produções do Grupo de Estudos em Educação Matemática na Contemporaneidade-GEEMCo na perspectiva pós estruturalista com foco nas temáticas da Educação Matemática e Educação em Ciências. Os estudos são balizados por conceitos advindos das teorizações de Michel Foucault, Gilles Deleuze e Ludwig Wittgenstein.
Food Packaging: Nanotechnology in the Agri-Food Industry, Volume 7, focuses on the development of novel nanobiomaterials, the enhancement of barrier performance of non-degradable and biodegradable plastics, and their fabrication and application in food packaging. The book brings together fundamental information and the most recent advances in the synthesis, design, and impact of alternative food packaging. Special attention is offered on smart materials and nanodevices that are able to detect quality parameters in packaged food, such as freshness, degradation, and contamination, etc. In addition, ecological approaches aiming to obtain bioplastics packages from waste materials are highlighted...
A definitive study that uses a blend of theory, history, and data to analyze the evolution of the US brewing industry; draws on theoretical tools of industrial organization, game theory, and management strategy. This definitive study uses theory, history, and data to analyze the evolution of the US brewing industry from a fragmented market to an emerging oligopoly. Drawing on a rich and extensive data set and applying the theoretical tools of industrial organization, game theory, and management strategy, the authors provide new quantitative and qualitative perspectives on an industry they characterize as "a veritable market laboratory." The US brewing industry illustrates many of the importa...
This volume provides an in-depth examination of the role of sexuality in consumers’ life course and in the marketing of products and services. Leading scholars in the field define the most up-to-date picture of theories of sexuality in marketing and consumer research, mapping the topic through diverse theoretical lenses, addressing queer and feminist research, and putting sexuality and consumption in context. The book brings together leading international marketing scholars to build on the growing interest in theories of sexuality, queer theory, and intersectionality, which are gaining more interest among institutions and researchers interested in equality and diversity. While this book bu...
Shopper Marketing will help managers think systematically about shopper marketing challenges and opportunities. By defining shopper marketing to encompass all marketing activities that influence a shopper along, and beyond, the path-to-purchase, Shankar provides a unified framework for manufacturer and retailer collaboration. He encourages a win-win perspective in which manufacturers and retailers align their marketing activities to meet shopper needs and build better relationships with customers.
With the recent shift towards an interest in indigenous notions of self and personhood, questions pertaining to the moral and ethical origins of beliefs relating to human rights become increasingly relevant.
O livro apresenta contribuições da Psicologia Positiva em diferentes estágios do desenvolvimento humano. Foi dividido em quatro partes: infância, adolescência, adolescência e vida adulta. Ao longo de cada parte, são discutidos diferentes construtos teóricos englobados pela psicologia positiva: resiliência, superdotação, metas de realização, flow, competências socioemocionais, otimismo, desenvolvimento positivo de jovens, saúde mental, bullying, sentido de vida, bem-estar, criatividade, trabalho e carreira, forças de caráter, envelhecimento saudável