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GERENCIA Y ADMINISTRACIÓN
Este libro es una apuesta de un grupo de profesionales de diversas áreas del conocimiento, que han trabajado en rigurosos procesos de investigación enfocados en la gerencia y la administración. Presentamos con gran satisfacción a la comunidad educativa, un texto que presenta un amplio abanico de temáticas, entre ellas un interesante planteamiento acerca de la calidad en el servicio, analizada como una actitud de los colaboradores en las organizaciones, un aspecto que se ha convertido en la prioridad de las organizaciones en un mercado cada vez más competitivo y exigente que requiere la plena satisfacción de los clientes. Por otra parte, otro de los capítulos invita a los lectores a reflexionar acerca de la retención de personal, a partir del salario emocional como una estrategia que logre incentivar de forma positiva la imagen que tiene el trabajador de su ambiente laboral, lo cual se ve reflejado en su satisfacción y productividad.
The Zapatista Movement and Mexico's Democratic Transition
Transitions from authoritarian to democratic governments can provide ripe scenarios for the emergence of new, insurgent political actors and causes. During peaceful transitions, such movements may become influential political players and gain representation for previously neglected interests and sectors of the population. But for this to happen, insurgent social movements need opportunities for mobilization, success, and survival. This book looks at Mexico's Zapatista movement, and why the movement was able to mobilize sympathy and support for the indigenous agenda inside and outside of the country, yet failed to achieve their goals vis-à-vis the Mexican state.
The Europeanization of National Foreign Policies Towards Latin America
Who shapes the European Union's policy towards Latin America? How has this EU policy modified individual member states' relations with the region? This book provides a comparative account of seven member states' bilateral links with Latin America since 1945, in the context of their EU membership and based on the concept of 'Europeanization'. It illustrates how and why the main architects of this EU policy have been Spain and Germany. In contrast, Poland, Sweden and Ireland, which had little previous interaction with Latin America, have developed their current relations with that region virtually as a result of their EU membership. The United Kingdom and France lie in the middle: they have been influential in certain policy-areas and key periods in history, while they have adapted to what is done at the EU level in others. Practitioners, established academic experts as well emerging scholars in the field bring to be bear a novel combination of pioneering research and cutting edge conceptual analysis on this important but neglected area of the EU's foreign relations.
Flowering Plants. Eudicots
In this volume treatments are offered for 52 families containing 432 genera belonging to 13 eudicot orders, many of which have recently been newly designed; four families remain unassigned to order. Emphasis is on the early-diverging eudicots and basal core eudicots. The wealth of information contained in this volume will make it an important source of reference for both the scholar and the practitioner in the fields of pure and applied plant sciences.
The Grumpy Guide to Life
In a world filled with inspirational know-it-alls and quotable blowhards, only one figure is indifferent enough to tell the cranky truth: Grumpy Cat. Following the success of her New York Times bestselling debut, everyone's favorite disgruntled feline is back with this demotivational guide to everyday life, love, friendship, and more. Featuring many new photos of Grumpy Cat's famous frown and packed with uninspiring observations, The Grumpy Guide to Life will help anyone get in touch with their inner grouch.
Historical Dictionary of South American Cinema
The Historical Dictionary of South American Cinema covers the long history of cinema in Portuguese-speaking Brazil and the nine Spanish-speaking countries. These films include Los tres berretines, Prisioneros de la tierra, La balandra Isabel llegó esta tarde, La hora de los hornos, El chacal de Nahueltoro, La teta asustada, Abrir puertas y ventanas, El secreto de sus ojos, and NO. This is done through a chronology, an introductory essay, appendixes, and an extensive bibliography. The dictionary section has over 300 cross-referenced dictionary entries on directors, producers, performers, films, film studios and genres. This book is an excellent access point for students, researchers, and anyone wanting to know more about the South American Cinema.
