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Public involvement has the power to promote an active circulation of media content and can generate economic and cultural value for organizations. The current perspectives on interactions between audiences, organizations, and content production suggests a relational logic between audiences and media through new productivity proposals. In this sense, it is interesting to observe the reasoning of audience experience through the concepts of interactivity and participation. However, there is a gap between the intentions of communication professionals and their organizations and the effective circulation and content retention among the audiences of interest, as well as the distinction between informing and communicating. Navigating Digital Communication and Challenges for Organizations discusses communication research with a focus on organizational communication that includes a range of methods, strategies, and viewpoints on digital communication. Covering a range of topics such as internal communication and public relations, this reference work is ideal for researchers, academicians, policymakers, business owners, practitioners, instructors, and students.
Foram convidados a contribuir com a edição deste livro docentes e egressos de alguns dos cursos de Pós-graduação lato sensu da Unoeste EAD que tiveram seus trabalhos elogiados pela banca examinadora, cujos temas foram considerados relevantes e que, portanto, mereciam divulgação à comunidade científica, acadêmica e educacional. Os trabalhos selecionados e apresentados neste livro perpassam por quatro grandes eixos: 1) Inclusão, Direitos Humanos e Interculturalidade; 2) Pesquisa em Educação a Distância; 3) Práticas Pedagógicas; e 4) Tecnologias da Educação.
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Volume 71 of Reviews in Mineralogy and Geochemistry represents an extensive review of the material presented by the invited speakers at a short course on Theoretical and Computational Methods in Mineral Physics held prior (December 10-12, 2009) to the Annual fall meeting of the American Geophysical Union in San Francisco, California. The meeting was held at the Doubletree Hotel & Executive Meeting Center in Berkeley, California. Contents: Density functional theory of electronic structure: a short course for mineralogists and geophysicists The Minnesota density functionals and their applications to problems in mineralogy and geochemistry Density-functional perturbation theory for quasi-harmon...
An excellent handbook on the physics of interplanetary dust, a topic of interest not only to astronomers and space scientists but also to engineers. The following topics are covered in the book: historical perspectives; cometary dust; near-Earth environment; meteoroids and meteors; properties of interplanetary dust, information from collected samples; in situ measurements of cosmic dust; numerical modeling of the Zodiacal Cloud structure; synthesis of observations; instrumentation; physical processes; optical properties of interplanetary dust; orbital evolution of interplanetary dust; circumplanetary dust, observations and simple physics; interstellar dust and circumstellar dust disks. No doubt, the text will be regarded as the standard reference on interplanetary dust for many years to come.
This book explores the contrasting development options available to Beijing and Shanghai and proposes strategies for these cities based on their current and acquired capabilities, experience of other world cities, the emerging demand in the national market, and likely trends in global trade.