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Consumidores e influenciadores digitais
A crescente expansão do comércio digital reformulou as relações de consumo na sociedade contemporânea, trazendo a necessidade de um olhar mais atento acerca das formas como essas relações se manifestam, sobretudo considerando atores publicitários inéditos e constantemente empoderados pelas redes sociais: os famosos influenciadores digitais. Já há algum tempo, o alcance e o poder de persuasão desses profissionais midiáticos despertam o interesse de fornecedores, que passaram a enxergar nos influenciadores uma excelente oportunidade de divulgar suas marcas e aumentar seus lucros. Com a “era das lives”, potencializada no cenário pandêmico, a publicidade realizada por esses profissionais aumentou exponencialmente, muito provavelmente na exata proporção das preocupações advindas da instauração desse novo modelo de entretenimento.
Direito do consumidor aplicado
É com imensa satisfação que o Instituto Brasileiro de Política e Direito do Consumidor – BRASILCON traz aos leitores a obra coletiva 'Direito do consumidor aplicado: garantias do consumo', como resultado das publicações havidas no sítio jurídico CONJUR (conjur.com.br) no período compreendido entre dezembro de 2020 a agosto de 2022. O BRASILCON mantém na festejada e distinta estrutura digital a (re)conhecida coluna semanal "garantias do consumo', através da qual infindáveis temas relacionados ao direito do consumidor são desenvolvidos e divulgados contribuindo não apenas com o saber científico dirigido à dogmática consumerista, mas essencialmente com a contextualização cr...
Conserving the Oceans
"Conserving the Oceans: The Politics of Large Marine Protected Areas documents the efforts of activists and states to increase the pace and scale of global ocean protections, leading to a new global norm in ocean conservation of large marine protected areas exceeding 200,000 km2. Through an analysis of domestic political economies, the book explains how states have protected millions of square kilometers of ocean space while remaining highly responsive to the interests of businesses. It argues that states design environmental policies above all around two key features of a given space: (1) the composition of extractive versus non-extractive industry interests; and (2) the salience of various...
Beyond Mobility
"Beyond Mobility" also seeks to rethink how projects are planned and designed in cities and suburbs at multiple geographic scales, from micro-designs such as parklets to corridors and city-regions. The book closes with a reflection on the opportunities and challenges in moving beyond mobility, with attention to emerging technologies such as self-driving cars and ride-hailing services and social equity topics such as accessibility, livability, and affordability.
Working Memory and Ageing
The rapid growth in the numbers of older people worldwide has led to an equally rapid growth in research on the changes across age in cognitive function, including the processes of moment to moment cognition known as working memory. This book brings together international research leaders who address major questions about how age affects working memory: Why is working memory function much better preserved in some people than others? In all healthy adults, which aspects of working memory are retained in later years and which aspects start declining in early adulthood? Can cognitive training help slow cognitive decline with age? How are changes in brain structures, connectivity and activation ...
Novels in Three Lines
A NEW YORK REVIEW BOOKS ORIGINAL Novels in Three Lines collects more than a thousand items that appeared anonymously in the French newspaper Le Matin in 1906—true stories of murder, mayhem, and everyday life presented with a ruthless economy that provokes laughter even as it shocks. This extraordinary trove, undiscovered until the 1940s and here translated for the first time into English, is the work of the mysterious Félix Fénéon. Dandy, anarchist, and critic of genius, the discoverer of Georges Seurat and the first French publisher of James Joyce, Fénéon carefully maintained his own anonymity, toiling for years as an obscure clerk in the French War Department. Novels in Three Lines is his secret chef-d’oeuvre, a work of strange and singular art that brings back the long-ago year of 1906 with the haunting immediacy of a photograph while looking forward to such disparate works as Walter Benjamin’s Arcades Project and the Death and Disaster series of Andy Warhol.
From Higher Aims to Hired Hands
Is management a profession? Should it be? Can it be? This major work of social and intellectual history reveals how such questions have driven business education and shaped American management and society for more than a century. The book is also a call for reform. Rakesh Khurana shows that university-based business schools were founded to train a professional class of managers in the mold of doctors and lawyers but have effectively retreated from that goal, leaving a gaping moral hole at the center of business education and perhaps in management itself. Khurana begins in the late nineteenth century, when members of an emerging managerial elite, seeking social status to match the wealth and ...
Using ICT in Inquiry-Based Science Education
This book analyzes the main Information and Communication Technologies (ICT) used in science education and the main theoretical approaches that support science education mediated by ICT in order to show how digital technologies can be employed in Inquiry-Based Science Education. It presents the results of a comprehensive review of studies focusing both on the use and effects of digital technologies in science education and on the different theoretical approaches that support the use of ICTs in science teaching.By doing so, the book provides a useful summary of the current research in the field and a strong analysis of its limitations. It concludes that there are few studies that report strat...
The World of Organic Agriculture
The new edition of this annual publication (previously published solely by IFOAM and FiBL) documents recent developments in global organic agriculture. It includes contributions from representatives of the organic sector from throughout the world and provides comprehensive organic farming statistics that cover surface area under organic management, numbers of farms and specific information about commodities and land use in organic systems. The book also contains information on the global market of the burgeoning organic sector, the latest developments in organic certification, standards and regulations, and insights into current status and emerging trends for organic agriculture by continent from the worlds foremost experts. For this edition, all statistical data and regional review chapters have been thoroughly updated. Completely new chapters on organic agriculture in the Pacific, on the International Task Force on Harmonization and Equivalence in Organic Agriculture and on organic aquaculture have been added. Published with IFOAM and FiBL
Bone and Cartilage Regeneration
This invaluable resource discusses clinical applications with effects and side-effects of applications of stem cells in bone and cartilage regeneration. Each chapter is contributed by a pre-eminent scientist in the field and covers such topics as skeletal regeneration by mesenchymal stem cells, clinical improvement of mesenchymal stem cell injection in injured cartilage and osteoarthritis, Good manufacturing practice (GMP), minimal critera of stem cells for clinical applications, future directions of the discussed therapies and much more. Bone & Cartilage Regeneration and the other books in the Stem Cells in Clinical Applications series will be invaluable to scientists, researchers, advanced students and clinicians working in stem cells, regenerative medicine or tissue engineering.
